As an event planning professional, you want to provide the best possible service for your clients. This means staying front and center on the latest industry trends and innovations. Beginner and experienced event planning professionals can benefit from listening to educational podcasts, especially those that inspire continued learning and skill-sharpening. These could be about the event planning industry, business operations, marketing, technology, or entrepreneurship, in general to provide value for your business. These six business-savvy podcasts will help event-planning professionals improve personally and professionally in a big way.
1. Event Tech Podcast
If you want to stay competitive, you need to stay current on event planning industry trends. The Event Tech Podcast hosted by Brandt Krueger and Will Curran covers everything you need to know. It can be tough to keep up with trends, learn new technology, and figure out how to effectively implement it into your workflow and events. This podcast aims to simplify all of these. They will give you creative ideas and guidance to take your events to the next level.
2. The Amplifier Event Marketing Podcast
Sometimes, it can feel lonely or isolating in your role as the event planner. Attendees are there to enjoy the event while you are working. Events also tend to happen when other people are off work. This can leave you feeling a bit alone. The Amplifier Event Marketing Podcast brings you into a community of other event planners. Unlike other business-savvy podcasts, this one takes a more fun and laid-back approach. Instead of having famous guests, this podcast brings on low-profile event planners to share their real-world experiences. Learn tips, tricks, and lessons from their stories.
3. The Meeting Podcast
As one of the most well-known and longest-running event planning podcasts, The Meeting Podcast is the “it” podcast for beginner and experienced event planners. Hosted by Mike McAllen, the content is a mix of industry trends, events, and expert guests. You can hear directly from industry influencers and business leaders. The approachable presentation of reliable information makes it a go-to podcast for professionals.
4. The $100 MBA Show
No one knows everything, so to be successful in your event planning business, you need to continue learning. The $100 MBA Show is a top podcast for professionals wanting to excel in business. Omar Zenhom, a former teacher, hosts the podcast. His passion for teaching will ignite your motivation to learn. What is nice about this podcast is that everyone can find an episode that will relate to them. From brick-and-mortar location development to online presence, this podcast will help you grow as an entrepreneur. The episodes are about 15-20 minutes. They are long enough to make you feel like you gained valuable information without being too long and overwhelming.
5. Marketing School
As an event planner, you have to wear multiple hats. One of those hats is a marketing professional’s hat. You may know all there is about planning and producing an event, but that doesn’t mean much if you don’t promote it. Hosted by marketing gurus Neil Patel and Eric Siu, the Marketing School podcast covers all topics. From online marketing and social media to content creation and email marketing, this podcast will help you develop a robust marketing strategy for your event planning business and the events you plan. They give actionable tips and tricks that go beyond the same old advice. Their five-minute podcasts are perfect for new businesses and experienced professionals, helping you at any stage of your event planning career.
6. Coaching for Leaders
As a professional event planner, you need to be able to lead a team. Developing strong leadership skills will make organizing events easier and help you grow your business. The Coaching for Leaders podcast teaches leadership development and sales management. Event planners who run their businesses can develop their leadership skills while learning effective methods for managing their businesses. Dr. Dave Stachowiak hosts the podcast while bringing experts onto the show to discuss business best practices. There are almost 600 episodes, so there is plenty of material to listen to and learn from.
Listen to Business-Savvy Podcasts
By listening to these podcasts, event planners can educate themselves and dial into some of the most important business conversations. Industry podcasts are perfect resources for inspiration, continued learning and growth. Add these podcasts to your must-listen list. And to really grow your business, discover new trends and improve your skills, make sure you get to The Event Planner Expo this October. It’s where event planners go to boost how they manage and grow their businesses. Purchase your tickets to the Event Planner Expo 2024 today and get in this room of incredible professionals and influencers!
