Broadway isn’t the only reason New York City is the City of Dreams, and the nightlife isn’t the only reason it’s the City That Never Sleeps. Ambitious go-getters...
Social media is an indispensable ingredient in an event planner’s marketing strategy. And using Reels and Stories, available on both Instagram and Facebook, is an effective way...
New York event planners, you already know the competition is fierce. One minute your inbox is quiet. The next, every corporate client in Manhattan wants a high-end gala yesterday....
Every event planner has that one event. The one where everything went perfectly. The client was thrilled, the attendees raved, and you somehow managed to make magic happen despite...
Everybody is talking about “Big Data,” but in your mind, the best way to gauge an event’s success is by examining the little things. An event planner is naturally inclined...
If you’ve scrolled through Facebook lately, you have probably seen ads for a litany of made-to-order products. You can order a “painting” of yourself outfitted like a...
You’re hustling to grow your event planning business. Bookings are up, the calendar is full, and there aren’t enough hours in the day to get everything done on your growing...
Entertainment is no longer a spectator sport. Event attendees today want to take part in the fun. And with the rising popularity of immersive entertainment, they can. More of an...
Mad Men of yesteryear could only dream of a marketing strategy as effective as email marketing. For every dollar you invest on email marketing, NYC event planners can expect to...
Get ready for the most thrilling and highly anticipated event of the year for event professionals—The Event Planner Expo 2024, happening October 15th–17th in New York City!...
