OCTOBER 15-17, 2024 | NEW YORK CITY

How to Choose Engaging, Motivational Speakers for Your Next Event

Even events that last a few hours need 2-3 keynote speakers. Moreover, choosing the right event speakers can have a massive impact on your event’s success and attendance rates.
But how do you know which speakers are right for your event? How do you choose a speaker that will inspire returning guests at your next event? We curated this guide to help you choose motivational event speakers for your next event who leave lasting impressions on your audience.

Consider Your Audience

Every audience has its own unique personality. To choose the best event speakers that will energize your group, think about what makes your audience tick and how best to motivate them.

Do they like a speaker who keeps things light? Or do they prefer a speaker who gets to the point? There’s no right or wrong answer here; choosing an event speaker is all about you and your audience.

Review Their Past Work

You need to know your speaker inside and out before booking them. If possible, familiarize yourself with the speaker’s past work. This will help you determine whether they have the experience needed for your audience. It will also let you hear their speaking style. Even more important than a speaker’s track record is their ability to inspire! Ensure that the speaker shares your business’s values so that he or she aligns with your brand message as well.

Verify the Credibility of Event Speakers

Before booking, you should do a little digging on speakers for events. Just because an individual is capable of delivering an inspiring speech doesn’t mean they’re qualified to speak at your event. You must make sure that they have extensive industry experience or hold well-known positions in their field.

Think about asking questions like, “What have they published and how was it received?”, “How long have they been in the industry and what accolades have they gotten?”, and “How recognized are their names to others in the industry?”.

Consider the Logistics

If you’re organizing a virtual event, your choice of speakers is much broader. The first and most important consideration when booking speakers for a virtual event is your budget. You should set aside an appropriate budget for speakers and stay within it as you select your lineup.

Your budget should consider the speaker’s hourly rates, transportation costs, and other expenses. To gather data on industry standards, compare their costs against other similar events and organizations in your area. Then, you’re ready to search and hire your lineup of speakers.

Of course, there are always exceptions to these rules. If you’ve found an amazing speaker but they are too expensive, consider expanding your budget. Sometimes the right speaker is worth it.

Uncover Trade Secrets at the Event Planner Expo 2022

If you’re a business owner, event planner, or marketing specialist with an interest in trade shows and events, why not attend The Event Planner Expo2022? Over 1000 event planners and professionals will be in attendance.

Learn tips on choosing speakers for virtual events and the best corporate event speakers from some of the industry’s most reputable professionals during these informative sessions. And don’t miss out on a chance to meet new contacts who can enhance your career. Visit our website to learn more today!

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