It’ll be here before you know it – The Event Planner Expo 2024 is just around the corner. Do you have your tickets yet? More importantly, are you ready for the high-energy networking opportunities? This isn’t your average, run-of-the-mill conference. It’s NYC’s premier conference for the events and hospitality industry. And it calls for next-level networking skills to maximize every moment.
Here’s a list of networking strategies and skill-sharpening reminders to take with you to The Event Planner Expo 2024.
1. Set Clear Networking Objectives Before Oct 15th
Before attending, define your networking goals. Whether it’s connecting with potential clients, finding new vendors, or learning about industry trends, having clear objectives will help you stay focused with your networking and make the most of your time.
2. Research Event Planner Expo Attendees and Exhibitors Online
Review the attendee and exhibitor lists in advance. Identify key people or companies you want to connect with and learn about their business, so you can tailor your approach when you meet them.
3. Perfect Your Elevator Pitch for The Event Planner Expo
Prepare a concise and compelling elevator pitch that highlights who you are, what you do, and what you’re looking for in an events partner. This will help you make a strong first impression during quick introductions.
4. Attend Workshops and Panels
Participate in workshops, fireside chats, and panel discussions where you can engage with speakers and other attendees interested in similar topics. These settings are excellent for sparking meaningful conversations and expanding your network, so be sure to get your Speaker Series tickets.
5. Use Social Media to Your Advantage
Engage with the event’s social media channels before, during, and after The Expo. Use event hashtags, join discussions, and connect with other attendees online to build relationships even before meeting in person.
6. Schedule Meetings in Advance
Reach out to key contacts before The Expo to schedule one-on-one meetings or coffee chats. This ensures you have dedicated time to connect without the distractions of the busy expo environment.
7. Be Approachable and Engage with New People
Make an effort to introduce yourself to new people, even outside your target list. Networking is about building relationships, and you never know where a new connection might lead. Be friendly, open, and approachable.
8. Bring Plenty of Business Cards to The Event Planner Expo
Don’t come empty-handed. Ensure you have three day’s worth of business cards that clearly display your contact information. Hand them out during conversations, and make a note on the back of the card to remind yourself of important details about the person you met.
9. Attend Networking Events and Social Gatherings
Participate in The Expo’s networking events, receptions, and social parties. These more relaxed settings provide a great opportunity to connect with people in a more informal and personable way.
10. Practice Active Listening
When networking at The Expo, focus on listening more than talking. Show genuine interest in what others have to say, ask thoughtful questions, and look for ways to offer value. This builds stronger, more meaningful connections.
11. Follow Up with Everyone After The Event Planner Expo, Promptly
After The Event Planner Expo, follow up with the contacts you made within 24-48 hours. Send personalized emails or messages that reference your conversation, express your appreciation, and suggest a plan for staying in touch.
12. Leverage Technology and Networking Apps
Use networking apps and digital business card solutions to easily share your contact information and stay connected with new contacts. Some expos also offer official apps that help you keep track of meetings and events.
13. Be an Advocate, Join a Committee, or Be a Speaker
If possible, consider sponsoring or joining a committee at The Expo or applying to be a speaker or panelist. This positions you as an expert in your field and makes you more visible to other attendees who may want to connect with you.
14. Be an Exhibitor on the Tradeshow Floor
Position yourself as an expert in your event niche when you reserve your booth and join the best on the tradeshow floor. It’s here that deals are made, relationships are formed, and leads are generated.
15. Stay Organized Over All Three Days of The Event Planner Expo
Keep track of the contacts you meet, notes from conversations, and follow-up actions. Using a CRM or a simple spreadsheet can help you stay organized, making sure you don’t lose valuable connections.
By implementing these networking strategies at The Event Planner Expo 2024, you can build valuable connections, discover new opportunities, and enhance your professional network in the event planning industry. Get your All Access tickets to enjoy all three days and prepare to grow!