How Today’s Event Planners Are Hosting Even Bigger NYC Events
If you’ve been around in the events industry long enough, you’ll recognize certain trends in the business today that just weren’t a “thing” ten years ago. One of the characteristics of today’s events, conferences, and celebrations you might notice is the sheer size and scope of the events themselves. Today’s conferences are bigger than ever. […]
Boost Your Client Conversions with These 9 Sales Insights
Your event planning business will only grow and scale if you’re able to successfully close more sales and boost client conversions. This requires a dedicated strategy involving outreach and messaging, both online and in person. And you might already have a reliable sales process in place that has worked well in the past. But today’s […]
Catering 101: Asking All the Right Questions Before Booking
New York event planners wrangle all kinds of vendors to bring services, products, and more to each event. But one of the most important partners you’ll talk to is the caterer. And to make sure you’re identifying the best-fit catering company for the job, these are the questions you should be asking. Have you catered […]
Thinking of Becoming an Event Planner? 5 Things to Know
You’ve always played an instrumental role in planning and coordinating your own social events and vacations. So much so that your friends and family turn to you for help planning their special events. And now you’re thinking you might have found your calling as an event planner. Becoming a professional event planner, and launching your […]
New York Event Pros: 5 Habits of the Most Successful
As a New York event planner, you possess certain skills that others might struggle to master. You’re a creative genius with a passion for creating memorable experiences. But despite having all the event planning chops, you might still be struggling to grow your business and scale successfully. The difference between you and those wildly successful […]
7 Strategies to Make the Most of Every Networking Event
What networking goals have you set for yourself in 2023? If you’re still working out those details, keep reading. Today, we’ll share networking strategies and insights you can adopt to make the absolute most of your networking efforts this year. And for many New York event planners, 2023 is going to be all about building […]
How Today’s Event Planners Keep Up with the Latest Trends

New York event planners understand that creativity and innovation are key to their success. As an event professional yourself, you recognize that putting on events with outdated themes, designs, menus, and aesthetics is an absolute no-no. You do your best to always pitch the latest event elements to impress your clients and wow your event […]
5 Reasons to Always Sample the Menu Before Booking the Caterer

There are obvious and not-so-obvious benefits behind sampling the fare before booking the catering partner. And as a New York event planner, you know the pitfalls you can avoid later by meeting with and tasting the menu first. Here are some of the other reasons to always take a bite before booking 1. It Has […]
Why New York Event Planners Can’t Afford to Miss This Event

Calling all New York event planners and beyond! So, are you ready to expand your event planning business? Are you and your teams hungry for fresh ideas that wow guests and clients? Are you eager to discover the very latest trends, the hottest new vendors, and the best New York City venues? If you answered […]
Event Planning Through a Lens of Diversity & Inclusion

Diversity, equity, and inclusion are no longer nice-to-have strategies. Today’s businesses need to have DEI strategies. And event planning companies are no exception. There is a movement across the events industry to adopt more diverse and inclusive practices into your planning. Convention and visitor bureaus all across the country are expanding to attract more diverse […]