Networking in the Algorithm Age: How to Build Your Personal Brand as an NYC Event Planner on LinkedIn & TikTok
Remember networking? Back when before a “personal brand” when it meant lurking near the bar, gripping a glass of cheap Chardonnay, pretending to laugh at small talk you’d already forgotten, and stuffing business cards into your bag, thinking, Yep, I’ll definitely follow up. Fast forward to 2025. Those days are toast, along with flip phones […]
How to Win Over Executive Assistants (And Book More High-End Events)
Everyone’s chasing the C-suite but sleeps on the people who actually make the decisions. Let me say it loud: Executive Assistants run the show. They’re the gatekeepers, the decision-influencers, the ones actually booking the venue, the caterer, the agency. You name it. And yet? Most NYC event pros overlook them completely. Big mistake. At Fortune1000 […]