The VIP Playbook for NYC Events in 2025

Planning for VIPs can be tricky. Not because you need the flashiest perks, but because what really counts isn’t always clear at first. A lot of people assume luxury is the answer. Champagne towers. Gift bags. White-glove service. But here’s the truth…none of that matters if the whole experience doesn’t feel smooth and respectful of […]
The Event Funnel That Gets You Budget and Buy-In

Convincing executives to spend big on an event in 2025 isn’t easy. Budgets are tight. Everyone’s tracking ROI. And half the time, your proposal ends up buried under a pile of “maybe next quarter.” But here’s the thing. There is a way to walk stakeholders through your idea so they don’t just nod politely. Think […]