Fundraising Galas: 7 Emerging Event Planning Trends
Fundraising galas are a great way to raise money and awareness for any cause. They are also an opportunity to showcase your brand, network with your supporters, and celebrate your achievements. But how do you plan an effective and engaging fundraising gala in 2024? In this deep dive, we will explore the emerging event planning […]
Why You Should Be Leveraging the Organizational Benefits of a Content Calendar
As a New York event planner, you’re a master at organizing yourself, your business, and your events. But if you’re still marketing your corporate and social events (and your business, for that matter) without an organized content calendar, you’re missing out on some BIG advantages. Start leveraging all these benefits of following a content calendar […]
How to Land More Company Office Party Event Clients in 2024
When you’re a prominent event organizer in New York, you have access to so many new client opportunities. But it’s not always easy landing those clients, especially those tough-to-land business clients with company office parties to plan. So, what can you do differently or more effectively to improve your ability to win over new office […]
5 Advantages of Launching a Podcast for Your Event Planning Business
Event planning in New York is a challenging business. You’re competing against other event planning companies, trying to reinvent new ways to host the same events, and keeping up with the trends is honestly exhausting some days. And marketing strategy and constant fluctuations of where you’re business is putting energy doesn’t have to be a […]
Event Registration Trends: 4 Ways to Streamline the Process
For those event planners who specialize in curating corporate events, trade shows, conferences, and meetings, the event registration process is often a pivotal planning point. Getting guests signed in, either before or upon event arrival, is mission-critical to the success of the event itself. And as we head into 2024, these are some of the […]
5 Benefits of Building an Event Client Referral Network
When you’re just starting out as a New York event planner, you can sometimes overlook the business-boosting potential of one corporate event client. Don’t just land a client, produce the event, and walk away. Instead, build a stronger, ongoing relationship with that business client. Look to develop a community of past event clients from which […]
Event Advertising: 3 Resources You Should Be Using
We’re always sharing the latest techniques for event marketing and insights for growing your event business here in New York. And it can be overwhelming, especially if you’re a solopreneur, to tap into every best practice all the time. But, some event advertising methods are downright essential to use, especially if you’re trying to sell […]
How to Handle Last-Minute Event Changes Like a Pro
As a NY event planner, you’re no stranger to event hiccups and challenges. And you’re probably familiar with some of the event day horror stories floating out there among the event services community. From wildlife invading the big wedding to catastrophic weather knocking out power during your conference, nature can play a big role in […]
Top 12 Bakery & Dessert Specialists for NYC Holiday Events
Jackson’s “Action Painting I,” on display at the MoMA, is a big draw to the famed art museum. And it’s almost a perfect piece of art, except for one thing: you can’t eat it. Luckily, Gotham’s top bakers are adept at creating mouthwatering masterpieces every bit as artful as anything you’d find on a gallery […]
10 Stunning Rooftop Venues for Stunning NYC Corporate Events
New York City is one of the most beautiful and iconic cities in the world. With its sweeping skylines and stunning architecture, the backdrop is both historical and modern. A perfect marriage of how the city has evolved over time. It’s the kind of scenery that should be celebrated, and venues all over the city […]