4 Feel-Good Strategies to Improve Attendee Engagement
There’s a lot of event planning advice out there about improving attendee engagement. And yes, having the right strategies and best tools at your disposal will certainly make a big difference in the guest experience. But sometimes, it’s the feel-good extras that make a great experience spectacular. Here are some of those little things that […]
Planning Conferences & Trade Shows in 2023
Planning any event requires a series of organized steps, thoughtfully curated ideas, and robust execution methods. But when you’re planning conferences, product launches, corporate events, and industry trade shows, the stakes are a little higher. And these are the steps to keep in mind as event planners look to improve their event-planning strategies for these […]
Copywriting for Event Pros: 5 Tips for Crafting Language That Converts
New York event planners are generally wizards at coming up with creative ideas, event themes, and design elements. But what about content? Are you as confident in your ability to draft resonating messages and copywriting that engages as you intend? From event invitations and social media posts to email marketing strategies and blogs, make sure […]
Continued Learning: Why Event Planners Should Constantly Be Evolving
It’s that magical (and rushed) time of year again when millions of people re-evaluate their choices, habits, and routines to set new goals for the new year. As an event planner, you might be evaluating your goals, too, both personally and professionally. Don’t fall into the statistics of those who bail on their resolutions within […]
4 Tips for Promoting Your Charitable Event
Do you have some big charitable events on the books? Are you brainstorming for event planning tips for an upcoming fundraising gala? If you do, this is the must-read roster of marketing tips you need to see. Today, we’ll share results-driven insights and ideas event planners can use to boost engagement and donations and ensure […]
Cold Calling for Success: An Event Planner’s Guide to Landing Clients
How are your cold-calling skills? Do you feel you could be landing more New York conference and event clients if you could just improve your pitch? And with all the so-called advice out there suggesting that cold-calling is dead, should you be eliminating it from your sales process altogether? There are a lot of questions […]
4 Signs You’re Ready to Hire Another Event Planner into Your Business
Some event planning professionals start their entrepreneurial journey as solopreneurs. You might be on such a journey now, taking on all the business responsibilities of landing new clients, marketing, event planning, and operations. And while you might be able to sustain that pace of work in the beginning, there will come a point when you […]
How Today’s Event Planners Keep Up with the Latest Trends
New York event planners understand that creativity and innovation are key to their success. As an event professional yourself, you recognize that putting on events with outdated themes, designs, menus, and aesthetics is an absolute no-no. You do your best to always pitch the latest event elements to impress your clients and wow your event […]
5 Reasons to Always Sample the Menu Before Booking the Caterer
There are obvious and not-so-obvious benefits behind sampling the fare before booking the catering partner. And as a New York event planner, you know the pitfalls you can avoid later by meeting with and tasting the menu first. Here are some of the other reasons to always take a bite before booking 1. It Has […]
How Today’s Event Planners Are Improving Attendee Engagement
Attendee engagement and your ability as an event planner to improve it will ultimately determine the success or failure of your event. The venue, lighting, and buffet won’t matter if your event guests aren’t having fun, gaining knowledge, or perceiving their attendance as valuable to them. So, how can you make sure your event attendees […]