Improve Your Presence Online with These 5 Tips
If New York event planners learned one thing from the past few years of event planning, it’s the mission-critical importance of having a strong online presence. Reaching and engaging colleagues, client prospects, and event attendees is essential for business success. And there are always new insights to help improve your online efforts. Here is some […]
4 Tips for Capturing the Perfect Event Footage for Your Marketing Plan
As you prepare for your upcoming event, don’t forget to strategize a plan for capturing the best footage. You can use the sights and sounds of this event to share the excitement across supporting social media platforms as well as for landing repeat and new event client business. And building a portfolio is essential for […]
6 Benefits of Attending Networking Events to Promote Your Business
We often talk about the importance of business networking and how crucial it is for New York event planners to attend networking events. And yes, we’re still talking about it, well, because it’s just that critical to your success. No one event planner can succeed in a silo without the strategic relationships and connections of […]
The Increasing Value of the Small Event
Yes, as an event planner, you’re always looking to land the big fish clients and brands in need of big corporate events and conferences. But don’t discount the value of the small event either. There is a growing trend, partially inspired by the pandemic, where getting together in person doesn’t need to be the big, […]
Need to Hire? What Event Planners Should Be Looking for in a Candidate
One of the most significant growing pains you’ll experience when leading a New York event planning business is hiring. And today’s job market is incredibly competitive, with companies and brands vying for the best position to attract top talent. When you’re ready to hire, whether it’s another event planner professional or a more supportive role […]
5 Virtual Event Ideas to Incorporate into Your Next Online Event
With so many of today’s events going hybrid, it’s important that New York event planners always have fresh ideas to incorporate into the virtual side of your event. Whether it’s an entirely online engagement for a corporate client or a hybrid online element of your in-person event, you’ll always be looking for new and fun […]
Virtual Event Planning? 5 Reasons to Have a Virtual Host
New York event planners are exploring virtual events more and more. Either as stand-alone engagements or as hybrid elements of an in-person engagement, virtual event planning is likely going to stick around. You might be looking to find new ways to improve how your virtual events work for your clients. And having a virtual host […]
Your Complete Guide to Bastille Day in New York 2022
Once we’re done celebrating our own nation’s independence on July 4th, it’s time to transition to celebrate France’s Independence Day, also known as Bastille Day. Here’s everything you need to know about this July 14th celebration in New York, including all the oh la la you can handle in French food, fun, and entertainment. You […]
Door Prizes & Party Favors Guests Will Love
New York event planners are always on the hunt for creative new ways to delight guests with door prizes and party favors. If you’re feeling stuck and are needing some inspiration, this is a must-read. From weddings, birthdays, and bar mitzvahs to corporate events and product launch parties, you need cool and memorable gift ideas […]
What Metrics You Should Be Analyzing with Each Event
It used to be that when a client told you the event you planned was a home run, that was all you needed to hear to equate success. But in today’s event planning industry, there is so much more that you can measure to determine an event’s level of success. And the event metrics will […]