6 Event Planning Hacks to Save Time
How many times have you, as an event planner, wished for the possibility of more time? Or maybe you secretly hoped for a clone of yourself to get all the things done and checklists tackled. Time to an event planner is just as valuable as revenue. And today, we’re sharing time-saving hacks you can use […]
10 Points of Event Data You Should Be Gathering
New York event planners recognize that it’s important to collect and evaluate certain analytics for each event they plan. It’s how you gauge success in terms of attendance, engagement, and experiences. And some metrics are no-brainers to gather, like the number of registrations at a conference. But some points of data can be overlooked if […]
A Guide to Successful Event Planning: How to Plan an Event From Start to Finish
Did you know that the events industry is one of the fastest-growing sectors today? It’s not just about small gatherings anymore. We’re talking about event planning – whether it’s a big event, corporate events, expos, or conferences. In this guide, we’re going to walk you through the stages of event planning, from defining the event to […]
How to Manage Bad Weather at Your Outdoor Corporate Event
Expert event planners from New York stress how important it is for planners to stay flexible with their events. This can apply to events where the weather may cause some issues. As an event planner, you have to juggle a multitude of tasks. This includes finding a solution when bad weather occurs at one of your events. If […]
5 Metrics Your Events Biz Should Measure Often
Of all the KPIs your event planning business measures, gauging the success of your events is always key. And today, we’ll share precisely which metrics your event business should be tracking. These are the analytics that will help you determine strengths and weaknesses and new opportunities for business growth. ROI One of the first metrics […]
The Ultimate Guide to Planning Large Corporate Events
Are you starting to put together plans for a large corporate event? If so, it’s going to be important for you to take the right steps to ensure these plans come together without any problems. Even if you have a lot of experience when it comes to planning large corporate events, it can still be stressful […]
How to Coordinate a Stunning Cocktail Hour
Whether you’re planning a thousand-person corporate event or a celebratory family birthday party, there’s always a reason to host a pre-event cocktail hour. Cocktail hours are great mingling and networking opportunities, allowing for guests to arrive prior to the main event. It’s also a great perk to promote as a premier access experience. But you […]
4 Ways to Improve Communications During Your Event
One of the most mission-critical and important aspects of planning any event is communication. From idea to curation and every step in between, event planners have to coordinate their efforts with vendors, guests, and the clients. How today’s event planners communicate is more streamlined than ever, especially with all the latest convenient and user-friendly innovations […]
Examples of Brilliant Experiential Marketing Campaigns
Experiential marketing, events, and activations are popular among top brands and companies looking to engage with their customers. As a New York event planner, you can be tapping into these experiential event trends so long as you have brilliant ideas in mind. Get inspired by some of these genius experiential marketing efforts and start building […]
Why Event Lighting Is So Important for the Guest Experience
There are so many event details and elements that play a pivotal role in your event experiences. From mouth-watering fare to heart-thumping music, every detail lends to the event’s atmosphere and energy. Another aspect that some event planners might overlook is lighting. Event lighting is more than just a disco ball on the dance floor […]