The Lead Machine: How to Build an Event Planner Referral Network That Works

Tap into referral marketing, the most effective marketing technique humanity has ever known. Build a referral network for your event planning business that will bring clients in droves.
Is Your Event Boring? 5 Red Flags NYC Guests Secretly Notice

NYC event planners, do think your event is killing it? Guests may think otherwise. Here are 5 red flags that your event is boring and how to make it unforgettable.
How to Pair Food with Programming: Elevating Your Event with Strategic Menu Moments

NYC event planners pair food with programming like a pro to create unforgettable experiential events NYC.
Designing the Ultimate Dance Floor for Elegant Celebrations: Tips for Style & Safety

Think about it. Every elegant celebration has that one wow moment. The music starts to beat, the floor glows, and suddenly it’s not just an event anymore. It’s a memory in the making. The dance floor is where guests let loose, where deals are whispered between spins, where photos end up all over Instagram the […]
The NYC Corporate Event Vibe Shift From Polished to Personal

Walk into a corporate event in New York today and you’ll feel it right away. The energy hits differently. Softer. Calmer. More real. It’s no longer about the shiny ballroom with crystal chandeliers anymore. It’s about the loft with raw brick where conversations flow over cocktails. It’s the art gallery where people lean in, exchange […]
10 Ways to Use Influencers to Fill Seats at Your Next NYC Event

Discover 10 powerful ways NYC event planners are using influencers to drive RSVPs, create FOMO, and pack venues. From micro-collabs to VIP activations, learn strategies that actually fill seats.
How to Integrate Tech Into Your Event Planning Workflow

Planning events in New York City isn’t for the faint of heart. Between client demands, venue logistics, and vendor coordination, event pros juggle hundreds of details on tight timelines. The margin for error? Basically zero. That’s where technology comes in. In 2025, event tech is the foundation of smart planning and seamless execution. The right […]
Top Bar | Bat Mitzvah Themes Trending in New York City Right Now

Explore top trends, stylish venues, and unforgettable ideas for Bat Mitzvahs to create a celebration that’s so her from start to finish.
Event Technology Must-Haves for Bar Mitzvahs to Elevate Your Client Celebrations

Discover the essential event tech every NYC planner needs to elevate bar mitzvahs with immersive AV, live streaming, VR, and guest engagement tools.
‘Choose Your Own Adventure’ Events: Custom Paths, Custom Experiences, Maximum Impact

Create events where every guest shapes their own journey. Explore strategies, formats, and tools for 2025’s personalization trend.