The 5 P’s of Event Marketing: A Simple Guide

Get a clear, actionable overview of the 5 p’s of event marketing and learn how to use this framework to plan and promote successful events.
The Email Topics That Keep Past Clients Engaged All Year

Discover the email topics that keep past event clients engaged all year and turn your list into a long-term relationship engine.
What Clients Consider “Modern” When They Look at Your Portfolio

What do clients really mean when they ask for “modern” events? Explore the 2026 trends shaping event portfolios and how planners can stay ahead.
10 Strategies NYC Event Planners Will Harness in 2026 for Better Event Marketing

The top event marketing strategies NYC event planners will use in 2026 to drive visibility, attendance, and long-term growth.
What Every NYC Planner Should Know About Pricing Premium Corporate Events

Premium corporate events in NYC demand confident pricing. Learn how experienced event planners price for strategy, production complexity, and real client expectations.
How to Use Event Recaps to Turn One Night into a Year of Marketing Content

You pour months into planning one event. The timeline. The vendors. The run of show. The production details that nobody sees unless something goes wrong. Then the night happens. It’s electric. The room is buzzing. The photos are fire. The content potential is everywhere. And a week later? Most of it disappears into a single […]
Why Local Collaborations Are the Secret to Selling Out Your NYC Venue

NYC venues grow faster when they team up. Discover how local collaborations boost credibility, expand audiences, and drive sell-out events.
Strategies for Marketing Luxury Social Events in a Crowded NYC Market

They say everyone wants a piece of the pie. And if you’re marketing luxury events to wealthy New Yorkers, you’re competing for an especially skinny slice. NYC is home to about 350,000 millionaires. That’s just 4% of the population. And billionaires? There are only about 60 individuals with net worths stretching into seven figures. And […]
How to Keep Corporate Clients Coming Back After Their First Event

Corporate clients are key to increasing your event planning income in 2026. Keep them coming back with these top tips.
Meet HOME by C. Freeman

Elevate your next NYC celebration or corporate event with HOME by C. Freeman’s mobile candle-making bar featuring CBD-infused luxury candles.