How to Handle Last-Minute Event Changes Like a Pro
As a NY event planner, you’re no stranger to event hiccups and challenges. And you’re probably familiar with some of the event day horror stories floating out there among the event services community. From wildlife invading the big wedding to catastrophic weather knocking out power during your conference, nature can play a big role in […]
11 Unique Team Building Activities for Corporate Events in NYC
Team building events and activities are great opportunities for employees to work together in a collaborative way to reach a common goal while developing strengths and fostering communication. Companies are looking for more creative activities, too. Stale conference room team-building and yawn-worthy office potlucks are a thing of the past. NYC is the perfect backdrop […]
Top 12 Bakery & Dessert Specialists for NYC Holiday Events
Jackson’s “Action Painting I,” on display at the MoMA, is a big draw to the famed art museum. And it’s almost a perfect piece of art, except for one thing: you can’t eat it. Luckily, Gotham’s top bakers are adept at creating mouthwatering masterpieces every bit as artful as anything you’d find on a gallery […]
10 Stunning Rooftop Venues for Stunning NYC Corporate Events
New York City is one of the most beautiful and iconic cities in the world. With its sweeping skylines and stunning architecture, the backdrop is both historical and modern. A perfect marriage of how the city has evolved over time. It’s the kind of scenery that should be celebrated, and venues all over the city […]
Grow Your Event Planning Business with These 6 Genius Strategies
Marketing and advertising strategies can lose effectiveness over time. And as an event planner, you’re going to need to keep up with your marketing results to spot when changes are necessary. Whether you specialize in corporate events and conferences or social events and celebrations, staying aligned with your target audience is important. Additionally important is […]
Use These 6 Methods for Attracting More Corporate Event Clients
As an event planner in New York, one of your ideal clients is the business owner or corporate executive looking to plan a corporate event. These target decision makers are unique and vastly different from the family client looking to plan a bar/bat mitzvah or newly engaged couple ready to plan their wedding. So, when […]
5 Insights for Improving Your Event Planning Organizational Skills
Your success as a New York event planner is based on your ability to create memorable experiences, coordinate services, and problem-solve like a pro. But in reality, none of those are achievable (consistently, anyway) with one key characteristic. Organization. If your organizational skills could use some polishing, keep reading. We’re sharing the most impactful ways […]
Revolutionizing Attendee Engagement with Immersive Event Technologies
Welcome to a world where the ordinary becomes extraordinary, where events transform into immersive journeys that resonate with every attendee. This isn’t just about hosting an event. It’s about creating an odyssey that lingers in the hearts and minds of your audience with immersive event technologies. At The Event Planner Expo, we’re not just event […]
8 Incredible Event-Boosting Benefits of Using Instagram
For New York event planners, marketing strategies include a host of channels, and when planning an event, social media marketing is at the top of the list. Since its start in 2010, Instagram has evolved from a picture-only sharing app to a useful tool used by businesses for all sorts of promotional reasons. Because Instagram […]
How to Set Achievable Event Marketing Goals
Event marketing may be one of the most important aspects of your job as an event planner. Building excitement about your event, selling tickets, and boosting attendance are all key. Without a robust and well-executed marketing plan, your New York event could end up being a total flop. But before you jump to start launching […]