Event Planners: Check Out These Great Social Media Marketing & Management Solutions

You hear it all the time – work smarter, not harder. But when it comes to managing your social media platforms for your New York events and your event planning business, it can be hard. Streamlining your efficiency with social media marketing, posts, and promotions can be game-changing for you. And these are the marketing […]

8 Insights to Prepare for the Big Event Client Presentation

No matter how phenomenal of an event planner you are, if you can’t shine during the big client presentation, you aren’t going to grow. Entrepreneurs today leverage all kinds of methods and strategies for drumming up new leads and attracting event prospects. But if you can’t close the deal when it counts, you’ll walk away […]

Unlocking Event Breakthroughs: Inside the High-Octane World of Event Management Companies

In the ever-evolving world of events, there are always those standout experiences that leave a lasting impact on attendees. These breakthrough events create lasting memories and drive a higher engagement level with audiences, leaving them wanting more. Behind these successful events lie the unsung heroes of event management companies, who work tirelessly to create, plan, […]

6 Signs Your Event Planning Website Needs a Refresh

Your event planning website is your business’ welcome sign and digital storefront to the world. If it’s brilliantly designed, easy to navigate, and effective, you’ll inspire new event clients to engage with you. And when properly executed, you should also be boosting event attendance with all your New York events. But if you’re not seeing […]

The Grand Symphony of Meetings: A Behind-The-Scenes Odyssey with Meeting Planners

When a room hums with activity, the clinks of glasses mingling with the hum of conversation, and the joyous embrace of corporate events or holiday parties, there’s more than meets the eye. Just like a conductor orchestrating a grand symphony, the meeting planners are at the heart, weaving magic behind the scenes. 1. The Visionary […]

Does Your Event Planning Business Have a Brand Message?

As a NYC event planner, you might feel confident in your ability to market your events and promote your services. But what about your brand? Do you have a strong brand reputation and resonating brand message? If you’re not sure, there’s likely room for some branding improvement. And today, we’ll share just what today’s event […]

4 Traditional Advertising Methods That Still Win

With all the tips and tricks out there and so-called expert advice about digital marketing, it can be easy to overlook the value of traditional event advertising methods. But with nearly every person and brand vying for positions in the news feeds online, the digital marketplace is ridiculously cluttered and noisy. And event planners are […]

Email Marketing for Results: How to Improve Attendance with the Inbox

Email marketing can be a complex process, especially when promoting specific events. New York event planners like you rely on email campaigns to spread the word about upcoming events and to boost awareness of your event planning business. But to be effective today, with real results, you’re going to need a new playbook. Email is […]

How to Promote Yourself the Right Way As an Event Planner

There’s a common misconception out there about marketing your event services. It’s the notion that you have to be in “party mode” across all your channels. And it includes a marketing strategy that feels like splashing messages anywhere and everywhere. But if you subscribe to these strategies, you’re going to be running out of time […]

10 Social Media Marketing Strategies for Your Events Business

In a hyper-connected world largely shaped and driven by social media, it’s no surprise that event planners turn to social media platforms to engage potential event attendees. However, if you wish to stand out from run-of-the-miller event businesses, you will need foolproof social media marketing strategies to promote your events in NY. According to Statista, […]