Not Exploring Near-Field Technology with Your Events Yet? 7 Reasons to Start Now

Technology innovations continue to improve how today’s event planners do business. And one of the more common trends involves near-field communication or NFC. If it sounds like a new concept, it’s not. You might have even used NFC when paying for your coffee this morning. Apple Pay and other digital device-based technology involve NFC. Since […]
6 Benefits of Badge Ribbons (And Why You Should Use Them at Your Event)

Badges are part of the event planning ecosystem. Your clients use them at corporate events and extended family celebrations alike. But badges and badge ribbons present a unique opportunity for New York event planners to get creative and stand apart from the competition. What are you doing that’s fun and exciting with event badges? Here […]
Contactless Check-in Is the Only Way to Go

It may have been a trend inspired by social distancing requirements. But contactless check-ins are sticking around as a preferred way to register event guests, process payments, and more. It’s kind of a no-brainer for a number of reasons. And today, we’ll share why the contactless event and conference check-in method is the only way […]
Upcoming NYC Festivals You Won’t Want to Miss

If you need something extra fun to do over the next week or two, this is the ultimate list to add to your calendar. Festivals and celebrations are part of the magic of New York City. And there’s never a shortage of incredible memories to be made in the summer sun. North Fork Crush Wine […]
How Today’s Event Planners Are Tapping into Virtual Events to Grow Their Businesses

You might have embraced virtual events because you had to before. But now, you can be exploring the many benefits and bottom-line results of virtual events or hybrid event planning ongoing. Today’s New York event planners are seeing all kinds of ground-breaking results with virtual events. Here’s how and maybe you can find new ways […]
10 of the Best Places in NYC for Selfie Stardom

When you’re taking selfies in New York City, there’s never really a bad spot or an unpleasant view. But people are always on the hunt for new, iconic, and best selfie locales. As an event planner, you can keep an eye out for these best selfie hotspots and use them to help promote your event […]
9 Stunning Backdrops in NYC for Outdoor Events

New York City is hands-down one of the most photogenic cities on the planet. Nothing prepares the average tourist for the stunning views, breathtaking skylines, and gorgeous cityscape. As a New York event planner, you can look to work with venues with incredible skyline backdrops. Here are just a few favorite outdoor event hotspots that […]
7 Challenges NYC Event Planners Are Facing

New York event planners are incredible problem solvers. It’s practically your superpower as you meet challenges head-on and overcome them. But running an event planning business today means taking on new challenges. And if you’re struggling, you’re not alone. To help gain perspective and to offer invaluable insights, we wanted to share some of the […]
Developing Your Event’s Call to Action

Let’s talk about CTAs. A strong and effective call to action is mission-critical to your event planning business. It’s how you’ll attract attendees to an event. It’s also how you’ll attract new clients to your services. But there’s a lot to unpack and understand with how CTAs work. And there are plenty of “best practices” […]