6 Lead-Gen Secrets to Keep Your Event Clients Funnel Full

If you want to continuously have great New York event clients on your schedule as an event planner, you’re going to need to master the art of loading up your sales funnel. Lead generation strategies are key to the future success of your event planning business. And these are the lead generation secrets and insights […]

Finding the Right Event Venue: Everything You Need to Know

Did you know that California, Texas, and Florida are the states with the highest number of event planners? As an event planner, it’s so important to know how to find the right event venue. If you have an event coming up, you may be wondering how to make this a successful event. You want everything to […]

Hiring for Events: What Skills Event Industry Pros Value Most

New York event planning is a tough gig. You set out on your own and promise magical event experiences to your clients. And then, you rely on the expertise of so many others to make it happen. Hiring for events can be just as challenging as planning the NY event itself, especially in today’s hiring […]

12 Reasons for Hiring Professional Event Management Services

Some of the most important tips you’ll get from top event planners are to start with a clear vision and set a realistic budget. Your goal is to not only provide guests with a memorable experience but also a valuable one. However, it can be difficult to plan a major event like this, let alone juggle all […]

The Ultimate Guide to Planning Large Corporate Events

Are you starting to put together plans for a large corporate event? If so, it’s going to be important for you to take the right steps to ensure these plans come together without any problems. Even if you have a lot of experience when it comes to planning large corporate events, it can still be stressful […]

5 Traditional Advertising Methods That Still Work

Today’s consumers are all about connecting with their favorite brands, services, and products online. Digital marketing is the dominant force behind lead generation, marketing efforts, and sales. But as a New York event planner, you’re also deeply rooted in creating memorable experiences with your prospects and clients. And you can find a competitive advantage and […]

6 Benefits of Creating a Newsletter for Your Event Planning Business

You’re busy running a successful event planning business, which means your time is already calculated. The last thing your schedule will allow is another project to take on, like producing a company newsletter. But before you dismiss it altogether, keep reading. Today’s event planners have access to tools and resources that make newsletters incredibly simple […]

Grow Your Event Leads with These 5 Strategies

Your overall and long-term success as a New York event planner lies within your ability to create incredible event experiences. But it also heavily depends on the effectiveness of your lead generation strategies. How you attract, engage, and land new event-planning clients matters. And without a lead generation plan to target your core audience of […]

Corporate Event Marketing Insights You Need to Know

Let’s talk about corporate events. As an event planner, you might specialize in certain types of corporate engagements, including product launches, grand openings, industry trade shows, company holiday parties, charity fundraisers, or corporate conferences. But regardless of your niche corporate event planning specialty, you’re going to need to be savvy with your marketing. Whether you’re […]