How to Improve Your Event Vendors & Services Partnerships
As a New York event planner, you know your curated engagements are only going to be as monumental as the team of coordinated event vendors you’re able to assemble. You can have the most brilliant plans and designs. But if your event vendor relationships are rocky or non-existent, there could be event execution problems. So, […]
10 Social Media Marketing Strategies for Your Events Business
In a hyper-connected world largely shaped and driven by social media, it’s no surprise that event planners turn to social media platforms to engage potential event attendees. However, if you wish to stand out from run-of-the-miller event businesses, you will need foolproof social media marketing strategies to promote your events in NY. According to Statista, […]
Don’t Miss the Legendary Gary Vaynerchuk at The Event Planner Expo 2023
For anyone looking for a transformation in their lives and events industry businesses, there is one global marketing master, media giant, and celebrity guest speaker to see – the legendary Gary Vaynerchuk! If you haven’t checked out the work of Gary Vee, you’re in luck. He’s taking the stage at this year’s Event Planner Expo […]
Not Getting Traffic on Social Media? Try Improving These 8 Things for Immediate Results
Social media marketing can be tricky. And while you do your best to keep up with emerging trends and best practices, you sometimes feel you’re not getting the traffic you need. So, what can event planners do to beef up their social media engagement? Keep reading. This is the shortlist of social media marketing improvements […]
10 Tips for Creating an Event Planner Website
Recent statistics show that there are currently 40,154 event planners working in the US. This means that there is a pretty significant amount of competition in this field. There are certain things that you can do to stand out as an event planner. One of these things is to have an event planner website that captivates clients. […]
Harnessing the Power of Networking at Corporate Events: Strategies for Success
Have you ever considered the potency of networking at corporate events? Networking isn’t just exchanging business cards over a fancy buffet – it’s about transforming every handshake, every eye contact, every conversation into an extraordinary opportunity. It’s about leveraging the power of personal connections to steer your professional world. And nowhere does this become more crucial than […]
Sustainability in Corporate Events: Strategies for Hosting Eco-Friendly Gatherings
While corporate events have long been a staple in the business world, their massive carbon footprint is undeniable. Thankfully, as more and more event professionals and corporations become climate-conscious, sustainable corporate events are becoming more popular. Many NY event planners are focusing on arranging eco-friendly business gatherings to follow their personal values and cater to […]
Social Media and AI Strategies to Bolster Your Event Business
AI use is on the rise across a variety of industries. Areas like healthcare, manufacturing, and even the event planning industry all use AI in some form. While some are worried that AI could become too powerful or even make their job obsolete, others view AI for the useful impact this tool can have on their business. […]
Event Marketing Solutions for Planners and Industry Professionals
Did you know that the advertising and marketing markets in the United States are estimated at more than $223 billion? As markets grow worldwide, many people are interested in jumping into event marketing. But how can you excel as an event planner in such a popular market? If you’re curious about joining the event industry, we’re […]
Event Marketing 101: The Foundation Strategy to Guarantee Results
There are so many best practices and innovative new strategies out there for boosted event marketing. But as a New York event planner, you’re going to want to make sure you have a solid foundation strategy in place before you branch out and start sampling other suggestions. Today, we’ll share insights about what your event […]