The Speaker Series at The Event Planner Expo 2025: Your Front-Row Seat to the Future of Events
Ready to level up your event business? The Speaker Series at The Event Planner Expo 2025 delivers insider strategies, real talk, and game-changing advice from icons like Daymond John and 25+ industry leaders. Don’t miss your chance to learn, connect, and grow—live in NYC.
Don’t Just Post—Pre-Sell: How Social Media ‘Teasers’ Are Replacing Traditional Event Launches
Learn why early teaser content outperforms traditional launches and how to use it to pre-sell your next event. Perfect for event planners looking to boost buzz and drive attendance.
Why Sponsoring The Event Planner Expo 2025 Might Be the Smartest Marketing Move You Make All Year
Marketing dollars are tighter. Competition is fiercer. And if your brand serves the event industry, or wants to reach decision-makers in corporate events, hospitality, design, or luxury experiences, you’re likely asking the same question as every smart marketer right now: Where do we put our dollars to drive the most impact? The answer might surprise […]
Influencer Partnerships: How to Leverage Thought Leaders to Drive Event Buzz
The NYC Event Planner’s Guide to Filling Rooms and Generating Pre-Event Momentum When it comes to planning events in New York City, great design and a strong run of show aren’t enough anymore. You need buzz. Anticipation. People talking about your event before the doors even open. And one of the smartest ways to make […]
Event Arcade: How Retro Games Are Making a Comeback at Grown-Up Events
A Nostalgic Comeback With a Modern Twist Remember Pac-Man, Space Invaders, and Dance Dance Revolution? Yeah, the good stuff. These were the kind of games that had us glued to screens with greasy fingers and fierce determination. Believe it or not, these pixelated icons are coming back, and they are crashing the NYC event scene […]
3 Must-Have AI Tools Every Events Business Needs to Stay Ahead
Let’s cut the fluff — if you’re still doing things manually in 2025, you’re falling behind. AI isn’t the future. It’s the present. And if you’re in the events business, you either embrace it or get outpaced. Here are three essential AI-powered tools (plus two bonus game-changers) that we use every single week to scale […]
Master the Science of Planning Networking Events: Strategies for High-Value Connections
Planning a networking event isn’t just about picking a venue and sending out invites. It’s about creating an environment where connections thrive. Whether you’re organizing for professionals, entrepreneurs, or industry leaders, the secret lies in understanding the science behind effective networking. It’s not just an art, either. It’s a strategic process that can make or […]
How to Build an Event-Planning Dream Team Even If You’re Not Ready to Hire Full Time
The City That Never Sleeps is living up to its name because you haven’t had nearly enough shut-eye since your event-planning company’s latest growth spurt. You’re tickled pink that your side hustle is burgeoning into a full-fledged business, and now you’re ready to build a team to help you hustle your way to the next […]
Booked Out and Burned Out? How NYC Event Planners Can Scale Without Losing Their Sanity
Until now, you’ve been focused on growing your event planning business. You’ve successfully booked out several events with a growing client pool. However, you’re overworked, stressed, and burned out. It’s time to grow in a smarter way. But how can you scale your event planning business without the added stress? Scaling your event planning means […]
Build a Buzz-Worthy Brand: NYC Event Marketing Strategies That Actually Work in 2025
Planning an event in New York City is exciting, and we’re being honest, a bit overwhelming, too. NYC has events and parties happening all the time, every day of the year, and event guests have seen it all. It can feel like a double-edged sword at times. It’s endless opportunities and sky-high expectations. How do you […]