How to Get Event Testimonials That Say More Than “Everything Was Amazing”
Give your testimonials an upgrade with these top tips. Unlock the full marketing power of testimonials and learn firsthand how great endorsements lead to big sales.
How to Market the Events You Want More of Without Pigeonholing Your Business
Learn how to market the events you want more of, build a specialty, and attract ideal clients without limiting your event planning business.
How to Turn Your Vendor Network Into a Business Development Engine
Turn your event vendor network into a business development engine with stronger referral partnerships, strategic connections, and new client opportunities.
Your Event Marketing Is Getting Attention. But Is It Actually Bringing You Clients?
Is your event marketing actually generating clients? Learn which marketing metrics event planners should track to connect leads, bookings, and revenue.
How to Make Your Event Planning Business Easier to Refer
Make your event planning business easier to refer with clearer positioning, stronger vendor relationships, better proof, and smarter networking.
Why Great Event Planners Still Lose Leads to Better Marketers
Great event planners can still lose leads to stronger marketers. See how clearer positioning, better proof, and an easier inquiry process can help you compete.
Can ChatGPT Find Your Event Planning Business? Why AI Search Is Becoming the New SEO Test
See how event planners can improve AI search visibility with stronger service pages, FAQs, case studies, reviews, and a clearer digital presence.
12 Event Planning Conferences Defining the Industry in 2026
Explore 12 top event planning conferences in 2026, including dates, locations, who attends, and which events are worth adding to your calendar.
How to Turn One Great Event Into Your Next Five Leads
Learn how to turn one successful event into more leads using photos, testimonials, vendor relationships, case studies, and smarter follow-up.
Why “We Plan Everything” Might Be Hurting Your Event Business
Marketing your event business as a company that “does everything” could be weakening your positioning. Learn how to get specific without limiting your opportunities.