5 Benefits of Collaborating with Other Event Planning Professionals

New York City is known as a cutthroat market, so the idea of collaborating with other event planning professionals may seem ludicrous. After all, they’re the competition, right? Not so fast. Forming strategic partnerships and collaborating with others in the industry may have more advantages than you think. Let’s talk about five benefits of collaboration […]

Insights for Crafting & Sending the Most Attractive Event Invitations

We’ve lost something in our culture of all-day yoga pants and texting acronyms. After all, how sincerely can you wish someone a happy birthday when you only tap out three letters, HBD, instead of spelling the words out? Isn’t wishing for your friend’s happiness worth, at the very least, searching out an appropriate emoji? Sure, […]

Avoid These Common Event Advertising Mistakes & See Immediate Success

When establishing and growing your event planning business, you can expect to make a few marketing and advertising mistakes. Maybe you chose the wrong platform to promote an event, or you overlooked a typo on a gala invitation. Mistakes in advertising your events and services are just inevitable. However, identifying and correcting them early on […]

5 Ways to Incorporate the Taste of NYC Into Your Events

New York City is a melting pot of cultures, customs, and cuisines. It’s a reflection of the city’s diversity and culinary creativity. NYC event planners are able to tap into any cuisine they want when hosting all types of events, from corporate to social. The array of flavors available here is unmatched and will bring […]

Lighting & Event Magic: 4 Immersive Lighting Considerations

Planning an NYC event requires a massive amount of attention to each detail. Catering considerations, decor, immersive entertainment, and others all have to mesh and function seamlessly. By that same token, immersive lighting considerations can arguably be the difference between a mediocre event and one hailed as out of this world. If you’re an NYC […]

12 Event Planner Essential Items to Have with You at All Times

Event professionals are masters of preparation and organization. And you likely thrive in high-energy event environments, wrangling vendors and juggling last-minute event checklists. In a way, you’re like a survivalist with a solution or innovative remedy for any challenge that arises. Today, we’re talking about what essentials event planners usually have on hand to ensure […]

7 Amazing Event Entertainment Ideas to Elevate Attendee Engagement

Entertainment is central to your event. The beef marsala may be exquisite. The décor may be to die for. But if the entertainment is a bust, your entire event goes down in flames. You prove your mettle in event planning design when you line up entertainment that not only rocks, but also lives on in […]

How to Attract Gen Z and Millennials to Your NYC Events

Together, they make up the largest cohort of working adults, and collectively, they have somewhere around a trillion dollars in spending power. You can bet your bottom dollar: Gen Z and Millennials will be your primary marketing target for your NYC events in the very near future if they aren’t already. So, how do you […]

6 Trending Corporate Event Themes to Inspire Your Event Planning Creativity

You’re organizing your umpteenth corporate event, and while you love being an NYC event planner, you’re left wanting for inspiration. How can you make this corporate event stand out from the rest? Below, we have creative takes on trending favorites that will make your next NYC event crisp and fresh. Good Ol’ BBQ Corporate Event […]

11 New York Event Venues with Stunning Views

As a professional New York Event Planner, you know that the perfect event begins with picking the right venue. Sure, it needs to be the right size, have the needed amenities, and create the right atmosphere. However, if you are hosting NYC events, expectations and standards are higher. Instead of choosing a boring and bare […]