Paid Ads for Events in 2025: What Event Pros Need to Know
Organic search is an integral part of your online marketing strategy, but the competition is fierce. In 2025, paid advertising is where you should focus your digital marketing energy. For NYC event professionals, it’s crucial to promote a public activation. But not all ad strategies are created equal, and the event industry has unique nuances. […]
What We Can Learn from 20 of the World’s Most Viral Experiential Campaigns
In a city where the average guest has seen it all, NYC events have to do more than deliver—they need to explode. That’s why some of the best inspiration comes from looking outside the bubble. Global brands have pulled off experiential campaigns so bold, weird, and wildly effective, they went viral in a matter of […]
5 Brutal Reasons You Can’t Miss The Event Planner Expo This Year
(And What You’ll Regret If You Don’t Show Up) Let’s be honest: this isn’t just another networking mixer. The Event Planner Expo is the event marketing conference NYC professionals talk about all year long — for good reason. It’s where serious event pros, marketers, founders, and decision-makers gather to build real connections, land major deals, and […]
Master the Science of Planning Networking Events: Strategies for High-Value Connections
Planning a networking event isn’t just about picking a venue and sending out invites. It’s about creating an environment where connections thrive. Whether you’re organizing for professionals, entrepreneurs, or industry leaders, the secret lies in understanding the science behind effective networking. It’s not just an art, either. It’s a strategic process that can make or […]
Get In the Room: 7 Reasons You Should Be a High-Profile Exhibitor at The Event Planner Expo 2025
If you are serious about growth, visibility, and meaningful ROI, exhibiting at The Event Planner Expo 2025 is essential. This is your moment to position your brand in front of an elite, targeted audience. When your ideal clients, partners, and collaborators are all in one place, the only move that makes sense is to be […]
Incredible Networking Opportunities You’ll Only Find at The Event Planner Expo 2025
Ready to shake hands with the best in the biz, swap cards with decision-makers, and build partnerships that pay off big? The Event Planner Expo 2025 isn’t your average trade show. It’s the place where game-changers meet, ideas collide, and deals are made. Whether you’re an event planner, corporate marketer, brand strategist, or vendor, this […]
6 Top Conferences Every Event Planner Needs to Exhibit at in 2025
The holidays are the time of year when you reconnect with family, and you can’t help but notice how much your cousin’s kids have grown since you’ve last seen them. If only your event planning business could experience the kind of growth spurt that will make it unrecognizable a year from now. Luckily, there’s one […]
Building Strategic Partnerships to Grow Your Event Business
Event planning pros are already well-versed on the importance of relationships. You network your tail off to grow relationships that will support your success. You schmooze sponsors and connect with clients. Heck, the ritz and glitz of your finished product, in the form of spectacular events, boils down to the simple art of bringing people […]
The Event Planner Expo 2024: Let the Countdown Begin!
Get ready for the most thrilling and highly anticipated event of the year for event professionals—The Event Planner Expo 2024, happening October 15th–17th in New York City! This three-day, action-packed conference brings together the brightest minds in the event and hospitality industries. So, if you’re passionate about events, networking, and upping your game, this is […]
Why Event Planners Love The Event Planner Expo
The Event Planner Expo is New York’s premier conference where the best of the events and hospitality industries come together. Plan to learn, form strategic partnerships, and have an absolute blast over three incredible days! See why so many global event planning professionals love this conference and learn how to make the most of your […]