Experience the Harvest Glow at the Bronx Zoo

https://www.pexels.com/photo/woman-holding-a-carved-pumpkin-for-halloween-decoration-5422736/ Photo by Kaboompics.com on Pexels

Experience Harvest Glow at the Bronx Zoo, a family-friendly Halloween event with glowing Jack O’ Lanterns, dinosaurs at night, pumpkin carving, games, and treats. Sept 25–Oct 31, tickets available now.

How to Build a Sales Team That Loves Closing as Much as You Do

Let’s get real. Hiring people who can sell isn’t that hard. Hiring people who love to sell event planning services the way you do? That’s the magic trick. Because this isn’t just about filling quotas. It’s about energy. Ownership. That shared spark that makes a team unstoppable. You want closers who treat every “no” as […]

From One-Offs to Lifelong Clients: The Secret to Event Planning Success

If you’ve been in the event world long enough, you know this. A successful event isn’t just about flawless lighting, or the perfect menu, or even the wow factor in the room.  It’s about people.  The ones who trust you with their vision. The ones who come back, year after year, because they know you […]

How to Connect with Event Industry Leaders (Without Feeling Awkward About It)

Networking sounds great in theory, until you’re standing at a crowded event, clutching your drink, scanning the room for someone you should know. Where do you even start? (Start by not skipping The Expo!) The truth is, connecting with the right people in the event world isn’t about luck. It’s about knowing the landscape, showing […]

How Strategic Partnerships Are Transforming the Event Industry in 2025

Let’s be honest. No one builds a thriving event business solo anymore. Not in New York. Not in 2025.  The most successful planners, venues, and vendors are those who know how to team up strategically, creatively, and intentionally. Because a great partnership? It’s like a good event. Timing, chemistry, and a bit of risk make […]

The Real-World Guide to Social Media Event Promotion in 2025

Let’s be honest. Social media is no longer optional. It’s the heartbeat of your event.  The place where buzz starts, where brands feel human, and where a single story can fill a ballroom faster than any glossy invite ever could. But with so many tools flying at you, algorithms changing every quarter, influencers popping up […]