The Increasing Value of the Small Event

Yes, as an event planner, you’re always looking to land the big fish clients and brands in need of big corporate events and conferences. But don’t discount the value of the small event either. There is a growing trend, partially inspired by the pandemic, where getting together in person doesn’t need to be the big, […]
Need to Hire? What Event Planners Should Be Looking for in a Candidate

One of the most significant growing pains you’ll experience when leading a New York event planning business is hiring. And today’s job market is incredibly competitive, with companies and brands vying for the best position to attract top talent. When you’re ready to hire, whether it’s another event planner professional or a more supportive role […]
Event Planning Through a Lens of Diversity & Inclusion

Diversity, equity, and inclusion are no longer nice-to-have strategies. Today’s businesses need to have DEI strategies. And event planning companies are no exception. There is a movement across the events industry to adopt more diverse and inclusive practices into your planning. Convention and visitor bureaus all across the country are expanding to attract more diverse […]
How to Tap into Event Psychology When Planning Your Event

When New York event planners take on a new event, the focus might be on decor, catering, entertainment, venue, and themes. But the true success of any event, social or corporate, lies in its ability to authentically engage attendees. And if you’re not event planning with a little psychology in mind, you could be missing […]
5 Virtual Event Ideas to Incorporate into Your Next Online Event

With so many of today’s events going hybrid, it’s important that New York event planners always have fresh ideas to incorporate into the virtual side of your event. Whether it’s an entirely online engagement for a corporate client or a hybrid online element of your in-person event, you’ll always be looking for new and fun […]
BRIC’s Celebrate Brooklyn! 4 Things to Know

BRIC has been officially celebrating Brooklyn for more than 40 years now across the media and cultural landscape. BRIC promotes the creativity and success of various media makers, artists, students, and creators. And from June through August, BRIC also celebrates Brooklyn with its summer-long experience, showcasing all things arts and creativity with free performances that […]
Virtual Event Planning? 5 Reasons to Have a Virtual Host

New York event planners are exploring virtual events more and more. Either as stand-alone engagements or as hybrid elements of an in-person engagement, virtual event planning is likely going to stick around. You might be looking to find new ways to improve how your virtual events work for your clients. And having a virtual host […]
Go Africa Carnival Is a Must-Experience Event!

If you’re looking for an incredibly authentic and immersive cultural experience, block off your calendar for July 16th. The Go Africa Carnival is coming to New York City, and it’s going to be an amazing festival this year. The Go Africa Network, Inc., a non-profit organization dedicated to supporting the development, education, and cultural initiatives […]
Your Complete Guide to Bastille Day in New York 2022

Once we’re done celebrating our own nation’s independence on July 4th, it’s time to transition to celebrate France’s Independence Day, also known as Bastille Day. Here’s everything you need to know about this July 14th celebration in New York, including all the oh la la you can handle in French food, fun, and entertainment. You […]
Door Prizes & Party Favors Guests Will Love

New York event planners are always on the hunt for creative new ways to delight guests with door prizes and party favors. If you’re feeling stuck and are needing some inspiration, this is a must-read. From weddings, birthdays, and bar mitzvahs to corporate events and product launch parties, you need cool and memorable gift ideas […]