How to Make Sure You Have the Right Audiovisual Partner for the Event
Event planners know the importance of vetting every potential event partner, from the venue to the photographer and everyone in between. But in today’s event market, choosing the right audiovisual partner might be one of the most important decisions you make. Here are insights for New York event planners who are looking to make sure […]
3 Emerging Trends in Virtual Event Planning
Virtual events are here to stay. If you’re not squeezing every single drop of ROI out of virtual events for your business, you’re missing out on valuable growth opportunities. Now, as our industry prepares to close out the year, it’s a great time to strategize a proper roadmap and plan for better virtual event execution […]
6 Benefits of Attending Networking Events to Promote Your Business
We often talk about the importance of business networking and how crucial it is for New York event planners to attend networking events. And yes, we’re still talking about it, well, because it’s just that critical to your success. No one event planner can succeed in a silo without the strategic relationships and connections of […]
Get More Mileage Out of Your Content
Let’s talk about content. As a New York event planner, you’re always looking for marketing insights and new ways to increase brand awareness. Of course, you might already have social media posting schedules, newsletters, and blogs in place, too. But are you really getting all the valuable mileage out of your current content strategy? If […]
Why New York Event Planners Can’t Afford to Miss This Event
Calling all New York event planners and beyond! So, are you ready to expand your event planning business? Are you and your teams hungry for fresh ideas that wow guests and clients? Are you eager to discover the very latest trends, the hottest new vendors, and the best New York City venues? If you answered […]
The Increasing Value of the Small Event
Yes, as an event planner, you’re always looking to land the big fish clients and brands in need of big corporate events and conferences. But don’t discount the value of the small event either. There is a growing trend, partially inspired by the pandemic, where getting together in person doesn’t need to be the big, […]
The Complete 2022 Guide to Becoming a Successful Keynote Speaker
You have a lot of options when it comes to earning money as an entrepreneur or business owner. You can launch a new product on Amazon or Etsy, create an online course, or even start your own website. However, one of the best ways to make money is also one of the most challenging: giving […]
Need to Hire? What Event Planners Should Be Looking for in a Candidate
One of the most significant growing pains you’ll experience when leading a New York event planning business is hiring. And today’s job market is incredibly competitive, with companies and brands vying for the best position to attract top talent. When you’re ready to hire, whether it’s another event planner professional or a more supportive role […]
Event Planning Through a Lens of Diversity & Inclusion
Diversity, equity, and inclusion are no longer nice-to-have strategies. Today’s businesses need to have DEI strategies. And event planning companies are no exception. There is a movement across the events industry to adopt more diverse and inclusive practices into your planning. Convention and visitor bureaus all across the country are expanding to attract more diverse […]
Are New York Event Planners in High Demand?
Event planners are in high demand in New York City. Meetings, conventions, and events are a flourishing business. In fact, the Bureau of Labor Statistics predicts that there will be an 18 percent increase in employment of meeting planners between 2020 and 2030—much faster than the average for all occupations. Over the next decade, 16,400 […]