10 Benefits of Developing Your Networking Skills As an Event Planner
Sure, event planning is about events. But it’s more about people, partnerships, connections. Success means building strong relationships that help you grow and, of course, pull off some pretty incredible NYC events. The right connections can land you dream clients and trusted vendors. So, how do you go about facilitating, nurturing, and building these kinds […]
Tapping Into NYC’s Corporate Event Market: How to Win Big Clients in 2025
Broadway isn’t the only reason New York City is the City of Dreams, and the nightlife isn’t the only reason it’s the City That Never Sleeps. Ambitious go-getters instinctively flock to NYC, where they hustle and put in long hours to make it big. NYC event planners are no exception. A roster chockful of big, […]
7 Proven Ways to Get More Corporate Event Clients for Your Event Planning Business
If you’re like many NYC event planners, you got your start planning family events such as weddings, birthday parties, and bat mitzvahs. There’s plenty of satisfaction and event business opportunities to be had in making life’s special moments unforgettable, too. But the approach for landing corporate event clients requires a different playbook. And NYC event […]
Paid Ads & Events: 6 Insights to Maximize Every PPC Dollar
You have so many options for marketing your NYC event. It’s tough to figure out the best way to spend your marketing dollars. Google’s constantly changing algorithm may have you rethinking content and SEO optimization. And social media marketing is taking up more and more of your time because there are simply so many platforms. […]
6 Top Conferences Every Event Planner Needs to Exhibit at in 2025
The holidays are the time of year when you reconnect with family, and you can’t help but notice how much your cousin’s kids have grown since you’ve last seen them. If only your event planning business could experience the kind of growth spurt that will make it unrecognizable a year from now. Luckily, there’s one […]
The Event Planner Expo 2024: Let the Countdown Begin!
Get ready for the most thrilling and highly anticipated event of the year for event professionals—The Event Planner Expo 2024, happening October 15th–17th in New York City! This three-day, action-packed conference brings together the brightest minds in the event and hospitality industries. So, if you’re passionate about events, networking, and upping your game, this is […]
Luxury Branding for Event Planners: How to Appeal to NYC’s Elite
New York City is a global hub for luxury, where elite brands thrive on exclusivity, opulence, and impeccable execution. As an event planner, tapping into this market can elevate your business to new heights, but attracting these high-end clients requires a keen understanding of luxury branding. How can you appeal to NYC’s most prestigious brands? […]
How to Convince Your Boss to Go to The Event Planner Expo 2024
You’ve seen how incredible The Event Planner Expo has been for others in your industry in years past. But this year, you want to join the three-day conference in person, eager to learn new insights, meet top clients, and network with the best of the best in the events industry. To get your tickets, you’ll […]
7 Reasons You Can’t Miss The Event Planner Expo 2024
If you’re in the event planning space, either as a professional planner or provider of event services, you know how important it is to attend various conferences and industry events. It’s where you meet new people and find new clients. It’s where you can scope out the competition and stay up to date with the […]
5 Ways to Incorporate the Taste of NYC Into Your Events
New York City is a melting pot of cultures, customs, and cuisines. It’s a reflection of the city’s diversity and culinary creativity. NYC event planners are able to tap into any cuisine they want when hosting all types of events, from corporate to social. The array of flavors available here is unmatched and will bring […]