Why Paid Social Works Better Than Email for Certain NYC Events

For some NYC events, paid social outperforms email. Learn when social ads drive stronger discovery, urgency, and registrations in 2026.
The Real Cost of Ignoring AI in Event Marketing for 2026 NYC Events

Still avoiding AI in event marketing? See the hidden time, revenue, and competitive costs NYC event businesses face in 2026 when they fall behind.
Meet Foxie

Foxie helps New York City event planners manage texts, RSVPs, and attendee updates in one place. Simplify communication for any New York event.
The Ultimate Guide: Marketing and Promotion in Event Management

Get practical tips on marketing and promotion in event management, from building buzz to attracting the right attendees and measuring your event’s success.
How to Create a Business Model Canvas for Event Management

Learn how to use a business model canvas for event management to clarify your strategy, define your clients, and build a more profitable event planning business.
How to Define Your Target Audience for Event Management

Learn how to define the target audience for event management company success with practical steps to attract your ideal clients and grow your business.
How NYC Event Businesses Are Using AI to Personalize Promotions at Scale

NYC event businesses are using AI to personalize promotions without losing their voice. See how smarter segmentation and timing drive results in 2026.
Why AI-Generated Event Content Fails Without Human Direction (And How NYC Planners Fix It)

AI can write event content, but it can’t replace judgment. See why undirected AI falls flat and how NYC planners use human direction to make it work in 2026.
The Client Discovery Questions That Land Higher-Budget Events

The right discovery questions change how clients think about value. Learn how NYC planners unlock trust, authority, and bigger event budgets.
How Event Planners Can Create Signature Styles Without Becoming Predictable

Competition is fierce in NYC, so event planners must create signature styles without becoming predictable. Here’s how to give your business an edge.