Event Pro Resolutions: 3 Reasons to Explore New Networking Circles
Event professionals will often use this year-end wrap-up time to reflect upon successes and failures. You’ll likely be looking for new strategies and improvements that you can implement into your plans for 2023 that bring results in new clients, new industry relationships, and new opportunities. Be sure to add networking to your list of resolutions. […]
Continued Learning: Why Event Planners Should Constantly Be Evolving
It’s that magical (and rushed) time of year again when millions of people re-evaluate their choices, habits, and routines to set new goals for the new year. As an event planner, you might be evaluating your goals, too, both personally and professionally. Don’t fall into the statistics of those who bail on their resolutions within […]
Why Networking Events Are Mission-Critical for Event Planners
When you’re not busy planning New York conferences, bar/bat mitzvahs, weddings, or corporate events, you should be attending networking events as a guest. When all you do every day is plan events and organize celebrations, sometimes, the last you want to do is attend an event. But networking and professional business gatherings are mission-critical for […]
Cold Calling for Success: An Event Planner’s Guide to Landing Clients
How are your cold-calling skills? Do you feel you could be landing more New York conference and event clients if you could just improve your pitch? And with all the so-called advice out there suggesting that cold-calling is dead, should you be eliminating it from your sales process altogether? There are a lot of questions […]
Growing Your Event Planning Business? 3 Logistics to Consider
We’re getting ready to close out another successful year, which means it’s also time to start thinking about 2023. The goals and objectives you might have for your event planning business won’t matter if you’re not also planning the logistics of growth and scaling. You know where you want your business to be, and you […]
The Increasing Value of the Small Event
Yes, as an event planner, you’re always looking to land the big fish clients and brands in need of big corporate events and conferences. But don’t discount the value of the small event either. There is a growing trend, partially inspired by the pandemic, where getting together in person doesn’t need to be the big, […]
How to Tap into Event Psychology When Planning Your Event
When New York event planners take on a new event, the focus might be on decor, catering, entertainment, venue, and themes. But the true success of any event, social or corporate, lies in its ability to authentically engage attendees. And if you’re not event planning with a little psychology in mind, you could be missing […]
Virtual Event Planning? 5 Reasons to Have a Virtual Host
New York event planners are exploring virtual events more and more. Either as stand-alone engagements or as hybrid elements of an in-person engagement, virtual event planning is likely going to stick around. You might be looking to find new ways to improve how your virtual events work for your clients. And having a virtual host […]
Door Prizes & Party Favors Guests Will Love
New York event planners are always on the hunt for creative new ways to delight guests with door prizes and party favors. If you’re feeling stuck and are needing some inspiration, this is a must-read. From weddings, birthdays, and bar mitzvahs to corporate events and product launch parties, you need cool and memorable gift ideas […]
What Metrics You Should Be Analyzing with Each Event
It used to be that when a client told you the event you planned was a home run, that was all you needed to hear to equate success. But in today’s event planning industry, there is so much more that you can measure to determine an event’s level of success. And the event metrics will […]