How to Integrate Tech Into Your Event Planning Workflow

Planning events in New York City is tough. Everyone wants it flawless. Clients. Venues. Guests. One mistake and the whole thing unravels. Tech is the buffer.  Not a magic trick. Not a shiny toy. Just the thing that holds all the chaos together. Why Tech Actually Matters Some planners groan at the word. Another login. […]

Generative AI Meets Event Marketing: 7 Ways Smart Planners Are Using AI to Drive Attendance

If your event marketing strategy still looks like it did in 2019, it’s time for a serious upgrade. The future is here and it’s powered by generative AI. Forget basic automation or predictive analytics. Generative AI is transforming how top-tier event planners craft campaigns, engage audiences, and most importantly, fill the room. From personalized content […]

3 Must-Have AI Tools Every Events Business Needs to Stay Ahead

Let’s cut the fluff — if you’re still doing things manually in 2025, you’re falling behind. AI isn’t the future. It’s the present. And if you’re in the events business, you either embrace it or get outpaced. Here are three essential AI-powered tools (plus two bonus game-changers) that we use every single week to scale […]

Artificial Intelligence in Event Marketing: Trends & Innovations

All of us could use an extra dose of brilliance every now and then. ChatGPT to get through awkward silences. Big Data to help us remember names of people who obviously remember us. Or predictive analytics to help us avoid bad first dates. We can’t use AI in our daily interactions—yet. But NYC event planners […]

Explore Facial Recognition Tech at Your NYC Events

The events industry continues to innovate with game-changing technology that expands the guest experience and streamlines how event planners like you pull these events together. Mobile apps and scannable QR codes are just a couple of examples of how your guest engagement is enhanced. But what about facial recognition software? Have you tapped into it […]

Wearable Technology & Events: 5 Ideas to Consider

It is time to embrace the future and use wearable technology in your event planning business. Despite what many people think, wearable technology is no longer just a fun novelty. As an event planner, you can use this technology to take your events from ho-hum to over-the-top memorable. Plus, they offer impressive ROI, making your […]