6 Ways to Repurpose Your Event Planning Blog Content for Added Engagement
Running out of fresh content and topic ideas for your event planning business blog? Don’t fret. There are some great ways and big ideas to repurpose blogs and reinvigorate them for added engagement. And you don’t need to be a creative genius to step up your blog marketing strategy and online engagement game. 1. Create […]
The Top 101 Marketing Conferences for 2024
Have you ever felt like you’re on an endless quest to keep up with the latest trends in our fast-paced industry? From groundbreaking marketing strategies to unparalleled networking, these top 100 events are more than just meetings. They’re incubators for innovation and growth in marketing. Buckle up because 2024 is bringing a lineup of marketing […]
Improve Your Pre-Event Engagement with These 5 Strategies
In the old days, event planners would rely on the designs and effectiveness of an event invitation to attract more event attendees. But today’s event planning landscape is a completely different ecosystem. And attendee engagement is more comprehensive with digital touch points before, during, and after the event. As a New York event planner, you’ll […]
CRM Solutions for Event Planners: 9 Top Considerations to Grow Your Business
Of all the marketing tools and digital solutions available to event planners, choosing the right CRM tool might be the most important. The Customer Relationship Management software solution allows you to effectively manage client relationships, sales, and event planning insights. But knowing which platform to choose can be tricky. That’s why we’ve assembled some of […]
Stop Making These 5 Mistakes with Your Event Planning Business
You might be an event planning master, but there are still event planning business aspects that could use improvement. Growing your business means tightening up operations, streamlining task management, and setting realistic goals. And today, we’re sharing some of the common event-planning business mistakes that professionals tend to make. So, as we head into a […]
5 Insights for Mastering Past Event Highlight Reels for Future Event Marketing
So, what should you do with all that incredible event video footage, anyway? You could share a few great shots on your event planning social media page, talking about how much fun everyone had. You could also send a few of the true gem shots to colleagues and clients. But if you were really savvy, […]
How to Conduct a Brand Audit for Your Event Planning Business
Who am I? It may seem like an existential question. But when you’re a New York event planner, it’s a crucial inquiry into your business and its position in the event planning landscape. “Who am I?” becomes the starting point for a brand audit for your event planning business. As an event planner, you — […]
What Today’s NYC Event Planners Struggle with Most in Marketing (And How to Fix It)
Event planners wear ALL the hats brilliantly. You’re a party planner, a vendor wrangler, a client whisperer, and task juggler. And you pride yourself on being incredibly masterful at all of it. But how confident are you about marketing? Don’t fret. You’re not alone. Lots of New York event planners struggle with marketing – both […]
How You Can Attract More Team-Building Event Planning Clients in 2024
As an event planner in New York, you’re likely digging into the details about how you did in 2023. And you’ll want to identify marketing and advertising methods that worked well so you can use them again in 2024 to attract more clients to your event planning services. It’s going to be important for you […]
4 Reasons to Pencil in Your Attendance to Upcoming Networking Events in 2024
Networking to grow and sustain important business connections is an infinitely important part of a successful business, especially in the New York event planning world. There are always new happenings and expos around the city that serve as perfect opportunities to cast a connection net, meet new potential sponsors, and elevate your event planning business’ […]