How to Land More Company Office Party Event Clients in 2024
When you’re a prominent event organizer in New York, you have access to so many new client opportunities. But it’s not always easy landing those clients, especially those tough-to-land business clients with company office parties to plan. So, what can you do differently or more effectively to improve your ability to win over new office […]
5 Advantages of Launching a Podcast for Your Event Planning Business
Event planning in New York is a challenging business. You’re competing against other event planning companies, trying to reinvent new ways to host the same events, and keeping up with the trends is honestly exhausting some days. And marketing strategy and constant fluctuations of where you’re business is putting energy doesn’t have to be a […]
What to Include in Your Event Mobile App’s Design for Maximum Results
As a New York event planner, you’re probably using this year-end time to review some analytics and reflect on your business in 2023. Finding areas of improvement throughout your event planning processes and strategies is key to growth in 2024. And one solidifying trend every event planner should be adopting is the event app. Designing […]
Top 15 Event Planning Conferences to Look Out for in 2024
Maintaining a competitive edge in the continually evolving event planning arena necessitates a profound grasp of recent trends and innovations. As we look towards 2024, 15 event planning conferences stand out as must-attends for anyone serious about their craft. These conferences are are hubs of innovation, networking, and professional growth. Discover which events you should […]
Event Registration Trends: 4 Ways to Streamline the Process
For those event planners who specialize in curating corporate events, trade shows, conferences, and meetings, the event registration process is often a pivotal planning point. Getting guests signed in, either before or upon event arrival, is mission-critical to the success of the event itself. And as we head into 2024, these are some of the […]
5 Benefits of Building an Event Client Referral Network
When you’re just starting out as a New York event planner, you can sometimes overlook the business-boosting potential of one corporate event client. Don’t just land a client, produce the event, and walk away. Instead, build a stronger, ongoing relationship with that business client. Look to develop a community of past event clients from which […]
Event Advertising: 3 Resources You Should Be Using
We’re always sharing the latest techniques for event marketing and insights for growing your event business here in New York. And it can be overwhelming, especially if you’re a solopreneur, to tap into every best practice all the time. But, some event advertising methods are downright essential to use, especially if you’re trying to sell […]
How to Handle Last-Minute Event Changes Like a Pro
As a NY event planner, you’re no stranger to event hiccups and challenges. And you’re probably familiar with some of the event day horror stories floating out there among the event services community. From wildlife invading the big wedding to catastrophic weather knocking out power during your conference, nature can play a big role in […]
14 Unique Team Building Activities for Corporate Events in NYC (2026)
Team building events and activities are essential opportunities for employees to collaborate, develop strengths, and foster communication. In 2026, companies are investing more than ever in creative, off-site team-building experiences that go far beyond stale conference room icebreakers. Corporate planners looking for more vendor ideas and event partners can get Event Planner Expo tickets to […]
Top 12 Bakery & Dessert Specialists for NYC Holiday Events
Jackson’s “Action Painting I,” on display at the MoMA, is a big draw to the famed art museum. And it’s almost a perfect piece of art, except for one thing: you can’t eat it. Luckily, Gotham’s top bakers are adept at creating mouthwatering masterpieces every bit as artful as anything you’d find on a gallery […]