What Today’s Event Planners Want from Their Hotel Partners
In the events industry, hotels and event planners have worked side-by-side for decades. But In the events industry, hotels and event planners have worked side-by-side for decades. But much about the relationship between organizers and hoteliers has changed over the years, too. To improve how you deliver memorable experiences to your clients, it’s important to always […]
Not Exploring Near-Field Technology with Your Events Yet? 7 Reasons to Start Now
Technology innovations continue to improve how today’s event planners do business. And one of the more common trends involves near-field communication or NFC. If it sounds like a new concept, it’s not. You might have even used NFC when paying for your coffee this morning. Apple Pay and other digital device-based technology involve NFC. Since […]
How Today’s Event Planners Are Tapping into Virtual Events to Grow Their Businesses
You might have embraced virtual events because you had to before. But now, you can be exploring the many benefits and bottom-line results of virtual events or hybrid event planning ongoing. Today’s New York event planners are seeing all kinds of ground-breaking results with virtual events. Here’s how and maybe you can find new ways […]
Doing More with Less: How to Budget Your Event in Today’s Economy
Do you know who’s on a budget these days? Everyone. And as a New York event planner, you’re a master at stretching dollars and pinching pennies to stay within your clients’ event planning budget constraints. But it’s always helpful to share insights with savvy ways to cut costs and tighten budgets. Here’s how today’s event […]
10 Ways to Sell More Tickets for Your Next Event
When you’re event planning for a conference or event that involves ticket sales, you’ll always appreciate suggestions and insights for improvement. And there are proven strategies today’s New York event planners are tapping into to scale ticket sales in innovative new ways. Keep reading and see if any of these ideas can help grow your […]
7 Challenges NYC Event Planners Are Facing
New York event planners are incredible problem solvers. It’s practically your superpower as you meet challenges head-on and overcome them. But running an event planning business today means taking on new challenges. And if you’re struggling, you’re not alone. To help gain perspective and to offer invaluable insights, we wanted to share some of the […]
Developing Your Event’s Call to Action
Let’s talk about CTAs. A strong and effective call to action is mission-critical to your event planning business. It’s how you’ll attract attendees to an event. It’s also how you’ll attract new clients to your services. But there’s a lot to unpack and understand with how CTAs work. And there are plenty of “best practices” […]
Mistakes Rookie Event Planners Should Expect with Their First Event
Congratulations are in order. You’ve not only started your own event planning business, but you’ve also managed to land your first New York event to plan. You’re brimming with energy and enthusiasm. You’re itching to get started. However, now more than ever, you can use some words of wisdom from veteran New York event planners. […]
The Importance of Strategic Partnerships (And How to Form Them)
Think about some of the most successful businesses out there. Odds are, they’ve got a great team of strategic partners in their corner. Statistics show that 57% of companies leverage strategic partnerships to acquire new customers. Another 44% use partnerships to get innovative ideas. Strategic partnerships are key to your event planning business’s success and […]