Inclusive Events: Creating Welcoming Spaces for All Attendees

Inclusive events and event planning isn’t a novel concept anymore. Today’s top event pros are always implementing new ways to make their events equitable, accessible, and authentically inclusive. And planning an inclusive and welcoming event requires careful consideration of the diverse needs, backgrounds, and preferences of all your event guests. Here are some key steps […]

The Ultimate Guide for Choosing Incredible Guest Speakers for All Your Events

One of the most valuable assets in an event planner’s toolbox are the guest speakers. From celebrity appearances to keynote business speakers, how and who you choose to bring to your events will directly affect attendance. Choose incredible speakers with high-profile visibility and star power, the more guests your event will have. But how do […]

Harnessing the Power of Influencer Marketing in Event Promotion

Influencer marketing can be a relatively new concept for traditional marketers. It came into action with the increasing use and access of social media platforms. But what is influencer marketing about, and how can it help in promoting events? What are the common strategies for tapping into the power of prominent influencers? If you have […]

How to Launch Your Event Planning Business in 2024

You’ve sat on the sidelines long enough. The dream of becoming an event planning professional is coming together as you take steps toward realizing your career vision. You’ve planned and scratched notes for yourself – it’s time to make it official. You’re ready to start your own event-planning business and step into the exciting realm […]

Stop Making These 5 Mistakes with Your Event Planning Business

You might be an event planning master, but there are still event planning business aspects that could use improvement. Growing your business means tightening up operations, streamlining task management, and setting realistic goals. And today, we’re sharing some of the common event-planning business mistakes that professionals tend to make. So, as we head into a […]

Sustainable Event Planning: Beyond the Basics

Sustainable event planning is organizing events that minimize negative environmental, social, and economic impacts and maximize positive ones. It involves considering the whole life cycle of the event, from the planning stage to the post-event evaluation strategies to reduce waste and conserve resources. Sustainable event planning benefits the planet as well as event organizers and […]

4 Reasons to Pencil in Your Attendance to Upcoming Networking Events in 2024

Networking to grow and sustain important business connections is an infinitely important part of a successful business, especially in the New York event planning world. There are always new happenings and expos around the city that serve as perfect opportunities to cast a connection net, meet new potential sponsors, and elevate your event planning business’ […]

6 Event Metrics Professionals Should Be Measuring

Some New York events you curate are easily determined as “successful” just by gauging how much fun the attendees had or positive client sentiments. But you can’t rely on opinions to define success in events. Instead, make sure you’re collecting and reviewing the following key metrics after each event. These details will immediately help you […]

Top 15 Event Planning Conferences to Look Out for in 2024

Maintaining a competitive edge in the continually evolving event planning arena necessitates a profound grasp of recent trends and innovations. As we look towards 2024, 15 event planning conferences stand out as must-attends for anyone serious about their craft. These conferences are are hubs of innovation, networking, and professional growth. Discover which events you should […]