8 Steps to Creating Memorable Experiences for New York Events
Corporate event and social event attendees can be an event planner’s greatest marketing asset. But to evangelize your event guests, you have to dazzle them with every aspect of your events. And to make every element memorable, consider these steps and high-value insights for inspiration. When your NYC event guests rave about their experiences, you […]
Growing Your Event Business? 6 Tasks You Should Be Outsourcing
You’re moving up in the world. You may have started out as a fledgling NYC event planner with a WordPress website and a dream in your heart. But now you’re booking events and taking names. Go, you! As you climb your way into the big league of NYC event planning, you’ll have greater success and […]
The Dos and Don’ts of Event Promotion: Common Mistakes to Avoid & Best Practices to Follow
New York life would be simpler with a handbook of dos and don’ts. Do have your MetroCard ready before you reach the turnstile. Don’t—and we mean it, mister, do not—steal that cab. Transgressors would be punished with Saturday morning detention in front of Grand Central, passing out said instruction manual to newcomers. We’ll just have to […]
11 Must-Attend Event Planning Conferences 2024 (October is a BIG one!)
As an event planner or event services professional, you know the business-boosting benefits of attending industry conferences. And 2024 is chock full of great event planning conferences and expos. But as we round the corner to the last half of the year, there are a few must-attend conferences to add to your list. While these […]
7 Green Event Planning Tips for New York Sustainability
Today’s event planners are actively leveraging more sustainable event planning methods into their processes. From coordinating green initiatives with NYC venues to implementing eco-friendly swag in conjunction with corporate event clients, you can reimagine all your events through a more earth-friendly lens. Today, we’re sharing popular trends to consider so you can promote sustainability with […]
10 Creative Themes for New York Corporate Events
Party-goers love a good-themed New York City corporate event. From sophisticated and extravagant to quirky and creative, event planners have endless options to explore when choosing a theme for a corporate event. Event themes bring cohesion to the planning process and drive decor, venue, and catering choices. They can enhance guest engagement and make for […]
Explore Time-Saving Tips for Busy New York Event Planners
Time is money – and especially for high-impact, hyper-busy New York event planners. So, you’re always looking for brilliant ways to shave minutes off of every tedious event planning task. Sure, you use apps and automations, you outsource vendors, and you take special care to avoid time-wasting activities. But today, we’re addressing a few specific […]
Innovations in Event Planning: Shaping the Future of Gatherings
The event industry is experiencing a period of phenomenal transformation. Gone are the days of static presentations and paper registration forms. Today, cutting-edge technologies are reshaping how we gather, fostering a more immersive, interactive, and data-driven event experience. From virtual reality experiences transporting attendees to new worlds to intelligent matchmaking algorithms connecting like-minded individuals, event […]
Storytelling in Sales: How to Craft Compelling Narratives to Win Event Clients
You don’t need to look far to see how stories fuel memorable marketing ads. “Legend of the Lizard,” “The Man Your Man Could Smell Like,” and “The Most Interesting Man in the World” are just a few examples, and you can probably name the brand associated with each one. However, businesses that rely on face-to-face […]
10 Traits of Successful Entrepreneurs: What Sets Them Apart
Starting an event business can be an exciting and nerve-wracking experience. You want it to succeed but aren’t sure how to take an idea from conception to reality. A good place to start is by looking inward. Successful entrepreneurs and event planners tend to have common traits that set them apart. By developing these traits […]