Taste John’s Pizzeria of Times Square

Discover why John’s Pizzeria in Times Square is a go-to spot for NYC event planners. Get key details on group reservations, party packages, special partnerships, and menu highlights for events of all sizes.
Desserts by Kitsby LLC

Desserts by Kitsby is the perfect partner for your next NYC event or celebration, bringing yummy treats and a personalized experience.
How the Best Event Partners Are Getting Booked on Repeat in 2026

See how top event partners keep getting booked on repeat in 2025. Learn how collaboration, visibility, and connection drive long-term success at The Event Planner Expo.
Macy’s Thanksgiving Day Parade 2025

Experience the annual Macy’s Thanksgiving Day Parade happening November 27th, 2025, for one of NYC’s most beloved events.
How to Build a Sales Team That Loves Closing as Much as You Do

Let’s get real. Hiring people who can sell isn’t that hard. Hiring people who love to sell event planning services the way you do? That’s the magic trick. Because this isn’t just about filling quotas. It’s about energy. Ownership. That shared spark that makes a team unstoppable. You want closers who treat every “no” as […]
From One-Offs to Lifelong Clients: The Secret to Event Planning Success

If you’ve been in the event world long enough, you know this. A successful event isn’t just about flawless lighting, or the perfect menu, or even the wow factor in the room. It’s about people. The ones who trust you with their vision. The ones who come back, year after year, because they know you […]
How to Connect with Event Industry Leaders (Without Feeling Awkward About It)

Networking sounds great in theory, until you’re standing at a crowded event, clutching your drink, scanning the room for someone you should know. Where do you even start? (Start by not skipping The Expo!) The truth is, connecting with the right people in the event world isn’t about luck. It’s about knowing the landscape, showing […]
How Strategic Partnerships Are Transforming the Event Industry in 2025

Let’s be honest. No one builds a thriving event business solo anymore. Not in New York. Not in 2025. The most successful planners, venues, and vendors are those who know how to team up strategically, creatively, and intentionally. Because a great partnership? It’s like a good event. Timing, chemistry, and a bit of risk make […]
Creating a Customer Journey Map That Converts Guests Into Clients

You can throw a beautiful event. Everyone claps. The lighting is perfect. The food? Michelin-level. But if you’re serious about growth, you know that isn’t enough anymore. The real game? Turning casual guests into loyal clients who remember you long after the confetti’s cleaned up. That’s where the customer journey comes in. Not as a […]
Why Delegation Is the Secret Weapon for Event Growth

Trying to juggle every detail of an event on your own might sound impressive at first. You’re the hero. The one who does it all. But here’s the problem. Doing it all comes with a cost. Burnout. Stalled growth. Missed opportunities you don’t even see because you’re too deep in the weeds chasing invoices or […]