How to Convince Your Boss to Go to The Event Planner Expo 2024
You’ve seen how incredible The Event Planner Expo has been for others in your industry in years past. But this year, you want to join the three-day conference in person, eager to learn new insights, meet top clients, and network with the best of the best in the events industry. To get your tickets, you’ll […]
Why Local SEO Matters in Event Planning
An SEO plan is essential to your marketing strategy for your event planning business. However, attempting to rank for any event planning-related searches can create a task that is too large to achieve. It also may not return the best results for your goals. Instead, consider focusing your SEO efforts on local SEO. This small […]
Content Marketing & Infographics: 9 Ways to Boost Event Buzz
Your event is the best out there, and you want it to get all the attention it deserves. But pushing through the online chatter is challenging. You’ll need all of your marketing tools to reach your intended audience and put your event at the top of their minds. In this article, we share our top […]
Growth vs. Scaling: How Today’s Event Planners Can Achieve Both
To succeed in your event planning business, you need to understand how to scale and grow. While you could do just either one of these, this isn’t the optimum approach. By combining growth and scaling in your long-term strategy plan, you can expand your business in a controlled method. That way, you can take calculated […]
How to Develop Your Event Planning Brand, Logo & Image
Developing a strong event planning brand, logo, and image is crucial to distinguish your business and attract clients. Here’s a step-by-step guide, great for those of you just embarking on your business journey as an event planning professional! Step 1: Define Your Brand Identity Know who you are and how your mission and vision fit […]
How to Create a Strong Event Planning Brand for Your Business
You could have the best event planning business in your market. But if no one knows about it, then you aren’t getting the leads and clients that you should. As an event planner, you have to convince people to trust you enough to use your business. Having a strong event planning brand helps the business […]
5 Signs Your Event Planning Website Needs a Reboot
Users form an opinion about any website they visit within 0.05 seconds. If your website doesn’t give the right impression, your event planning business could lose out. A website is often the first experience that people have of a business. You need your website to align with the experience you want clients to have when […]
8 SEO Insights for Promoting Your Events Online
When you first arrived in New York City, you may have felt invisible, like you were just another face in a sea of people. Your event website would probably express similar feelings if it could talk. With billions of event web pages out there, how can your NYC event page feel special? Event websites need […]
11 New York Event Venues with Stunning Views
As a professional New York Event Planner, you know that the perfect event begins with picking the right venue. Sure, it needs to be the right size, have the needed amenities, and create the right atmosphere. However, if you are hosting NYC events, expectations and standards are higher. Instead of choosing a boring and bare […]
10 Tips for Managing Event Logistics in New York City
Successful event planning and logistics management are keys to flawless execution. New York City has the best options for event inner workings, including entertainment, venues, and catering, but none of this matters if an event doesn’t flow well logistically. Create a Cadillac-level event planning experience with these suggestions that streamline every step of your planning […]