6 Brilliant Promotional Items for Event Planners
Promotional products and swag are great marketing tools for boosting brand awareness and putting tangible items in event attendees’ hands. But don’t just coordinate swag for your corporate event clients when you can be using promotional items for promoting your own event planning business. Here are just a few of the highest-impact swag ideas that […]
The Grand Symphony of Meetings: A Behind-The-Scenes Odyssey with Meeting Planners
When a room hums with activity, the clinks of glasses mingling with the hum of conversation, and the joyous embrace of corporate events or holiday parties, there’s more than meets the eye. Just like a conductor orchestrating a grand symphony, the meeting planners are at the heart, weaving magic behind the scenes. 1. The Visionary […]
Event App Marketing: 6 Things to Know
Today’s event planners recognize just how valuable the event app is for event marketing and attendee engagement. Industry data says almost half of all event professionals are already using event apps, and widespread adoption is growing rapidly at 30%+ annually. But it’s important to know there are insights and best practices to follow to make […]
Does Your Event Planning Business Have a Brand Message?
As a NYC event planner, you might feel confident in your ability to market your events and promote your services. But what about your brand? Do you have a strong brand reputation and resonating brand message? If you’re not sure, there’s likely room for some branding improvement. And today, we’ll share just what today’s event […]
4 Traditional Advertising Methods That Still Win
With all the tips and tricks out there and so-called expert advice about digital marketing, it can be easy to overlook the value of traditional event advertising methods. But with nearly every person and brand vying for positions in the news feeds online, the digital marketplace is ridiculously cluttered and noisy. And event planners are […]
Harnessing the Power of Networking at Corporate Events: Strategies for Success
Have you ever considered the potency of networking at corporate events? Networking isn’t just exchanging business cards over a fancy buffet – it’s about transforming every handshake, every eye contact, every conversation into an extraordinary opportunity. It’s about leveraging the power of personal connections to steer your professional world. And nowhere does this become more crucial than […]
Social Media and AI Strategies to Bolster Your Event Business
AI use is on the rise across a variety of industries. Areas like healthcare, manufacturing, and even the event planning industry all use AI in some form. While some are worried that AI could become too powerful or even make their job obsolete, others view AI for the useful impact this tool can have on their business. […]