How to Handle Last-Minute Event Changes Like a Pro
As a NY event planner, you’re no stranger to event hiccups and challenges. And you’re probably familiar with some of the event day horror stories floating out there among the event services community. From wildlife invading the big wedding to catastrophic weather knocking out power during your conference, nature can play a big role in […]
14 Unique Team Building Activities for Corporate Events in NYC (2026)
Team building events and activities are essential opportunities for employees to collaborate, develop strengths, and foster communication. In 2026, companies are investing more than ever in creative, off-site team-building experiences that go far beyond stale conference room icebreakers. Corporate planners looking for more vendor ideas and event partners can get Event Planner Expo tickets to […]
Top 12 Bakery & Dessert Specialists for NYC Holiday Events
Jackson’s “Action Painting I,” on display at the MoMA, is a big draw to the famed art museum. And it’s almost a perfect piece of art, except for one thing: you can’t eat it. Luckily, Gotham’s top bakers are adept at creating mouthwatering masterpieces every bit as artful as anything you’d find on a gallery […]
Use These 6 Methods for Attracting More Corporate Event Clients
As an event planner in New York, one of your ideal clients is the business owner or corporate executive looking to plan a corporate event. These target decision makers are unique and vastly different from the family client looking to plan a bar/bat mitzvah or newly engaged couple ready to plan their wedding. So, when […]
5 Insights for Improving Your Event Planning Organizational Skills
Your success as a New York event planner is based on your ability to create memorable experiences, coordinate services, and problem-solve like a pro. But in reality, none of those are achievable (consistently, anyway) with one key characteristic. Organization. If your organizational skills could use some polishing, keep reading. We’re sharing the most impactful ways […]
Revolutionizing Attendee Engagement with Immersive Event Technologies
Welcome to a world where the ordinary becomes extraordinary, where events transform into immersive journeys that resonate with every attendee. This isn’t just about hosting an event. It’s about creating an odyssey that lingers in the hearts and minds of your audience with immersive event technologies. At The Event Planner Expo, we’re not just event […]
Catalysts of Success: How Event Sponsorships Propel Business Growth
There’s a palpable energy that courses through the veins of a well-executed event — the kind that draws industry mavens and mavens-in-the-making alike. It’s this electrifying atmosphere that presents an untapped reservoir of opportunity for businesses keen on accelerating their growth trajectory. Harnessing this energy through event sponsorships can be a game-changer for brands looking […]
Instagram Do’s & Don’ts When Promoting Your NYC Event
Instagram might just be an event planner’s best friend. With its brilliant audience reach and visual capabilities, it’s one of the most effective tools in the event marketing toolbox. But with new algorithms, new rules, and new audience preferences comes a slew of new “do’s and don’ts” to consider. Today, we’re sharing the Instagram do’s […]
B2B Event Marketing 101: 5 Things Event Planners Need to Know
Event organizers readily admit that B2B event marketing is important for company growth and industry advancement. But it’s also one of the most challenging. While technology and evolving innovations keep the in-person event relevant, not every aspect of B2B event marketing is keeping up with the demand for more impactful sessions and sophisticated surveys. And […]
Crafting an Email Marketing Campaign That Generates Results
As an event planner, one of your most pivotal communication channels with potential event clients is email. But you know you have to be creative with your email marketing to make an impact. Otherwise, your well-intentioned messages go unopened, unread, or worse, in the deleted folder. Start gaining more traction and results with your email […]