How to Develop Your Event Planning Brand, Logo & Image
Developing a strong event planning brand, logo, and image is crucial to distinguish your business and attract clients. Here’s a step-by-step guide, great for those of you just embarking on your business journey as an event planning professional! Step 1: Define Your Brand Identity Know who you are and how your mission and vision fit […]
How to Create a Strong Event Planning Brand for Your Business
You could have the best event planning business in your market. But if no one knows about it, then you aren’t getting the leads and clients that you should. As an event planner, you have to convince people to trust you enough to use your business. Having a strong event planning brand helps the business […]
5 Signs Your Event Planning Website Needs a Reboot
Users form an opinion about any website they visit within 0.05 seconds. If your website doesn’t give the right impression, your event planning business could lose out. A website is often the first experience that people have of a business. You need your website to align with the experience you want clients to have when […]
7 Amazing Event Entertainment Ideas to Elevate Attendee Engagement
Entertainment is central to your event. The beef marsala may be exquisite. The décor may be to die for. But if the entertainment is a bust, your entire event goes down in flames. You prove your mettle in event planning design when you line up entertainment that not only rocks, but also lives on in […]
8 SEO Insights for Promoting Your Events Online
When you first arrived in New York City, you may have felt invisible, like you were just another face in a sea of people. Your event website would probably express similar feelings if it could talk. With billions of event web pages out there, how can your NYC event page feel special? Event websites need […]
How to Attract Gen Z and Millennials to Your NYC Events
Together, they make up the largest cohort of working adults, and collectively, they have somewhere around a trillion dollars in spending power. You can bet your bottom dollar: Gen Z and Millennials will be your primary marketing target for your NYC events in the very near future if they aren’t already. So, how do you […]
6 Trending Corporate Event Themes to Inspire Your Event Planning Creativity
You’re organizing your umpteenth corporate event, and while you love being an NYC event planner, you’re left wanting for inspiration. How can you make this corporate event stand out from the rest? Below, we have creative takes on trending favorites that will make your next NYC event crisp and fresh. Good Ol’ BBQ Corporate Event […]
11 New York Event Venues with Stunning Views
As a professional New York Event Planner, you know that the perfect event begins with picking the right venue. Sure, it needs to be the right size, have the needed amenities, and create the right atmosphere. However, if you are hosting NYC events, expectations and standards are higher. Instead of choosing a boring and bare […]
7 Essential Marketing Channels for Promoting New York City Events
You could spend months planning the perfect event. It’s all for nothing if no one attends. However, people won’t attend if they don’t know the event is happening. Successful New York event planners create a promotion plan as an integral part of their planning. By utilizing multiple marketing channels, they can reach a broader target […]
10 Tips for Managing Event Logistics in New York City
Successful event planning and logistics management are keys to flawless execution. New York City has the best options for event inner workings, including entertainment, venues, and catering, but none of this matters if an event doesn’t flow well logistically. Create a Cadillac-level event planning experience with these suggestions that streamline every step of your planning […]