3 Reasons to Collaborate with Other Event Professionals in 2024

We’re always promoting the many benefits of working together as event professionals. United, our insights can help to elevate an industry and keep the future of events growing and adapting. But there are additional advantages to consider, too. Whether you’re working with one other event planner to collaborate in curating a private event or you’re […]

Effective Strategies for Multi-Day Conference Planning and Execution

Multi-day conference planning can be daunting for any corporate event planner, but it doesn’t have to be. With the right strategies and modern tools, you can create a NYC event that is both engaging and memorable. Whether you’re organizing a business conference, a trade show, or a networking event, this guide will provide you with […]

5 Top Event Staffing Partners in NYC

Two servers called off sick, and the one who showed up late couldn’t stop touching her face. The bartender looks hungover, and the valet is flirting with your assistant. Maybe you deal with event staffing issues so often that it’s just another Saturday afternoon in the life of a New York event planner. If so, […]

16 LinkedIn Marketing Strategies for Event Planners

You won’t find cat videos. You won’t find vacation updates. And you won’t find memes, at least not the inappropriate ones your weird cousin shares at 3 am. What you will find on LinkedIn is a digital utopia for business-to-business networking. In this article, we’ll explain how event planners can use LinkedIn marketing strategies to […]

Innovative Venue Selection: Transforming Spaces for Unique Events

An event venue is more than a space for hosting attendees. It is an integral part of an event’s narrative where experiences are crafted, connections are forged, and memories are etched. Imagine organizing a corporate meeting surrounded by the lush greenery of a botanical garden or a product launch in the urban charm of a […]

Event Color Coordination: How Colors Can Enhance the Guest Experience

There’s a lot to consider when planning your next New York City event or party. The event planner’s checklist of “things to do” is long, but you’ve already tackled the big ones. The guest list is complete. And you’ve booked the venue, hired the best event entertainment, and carefully chosen the perfect theme. Now it’s […]

The Top 101 Marketing Conferences for 2024

Have you ever felt like you’re on an endless quest to keep up with the latest trends in our fast-paced industry? From groundbreaking marketing strategies to unparalleled networking, these top 100 events are more than just meetings. They’re incubators for innovation and growth in marketing. Buckle up because 2024 is bringing a lineup of marketing […]

Improve Your Pre-Event Engagement with These 5 Strategies

In the old days, event planners would rely on the designs and effectiveness of an event invitation to attract more event attendees. But today’s event planning landscape is a completely different ecosystem. And attendee engagement is more comprehensive with digital touch points before, during, and after the event.  As a New York event planner, you’ll […]

5 Emerging Design & Production Trends for Corporate Event Planning Success

Corporate event planners in New York are always looking for revolutionary event designs and emerging production trends to help elevate their clients’ company engagements. And while you might be primed for a monumental year in the corporate event planning business, there are always nuances to consider adding to your process. Today, we’re highlighting some of […]