5 Emerging Design & Production Trends for Corporate Event Planning Success
Corporate event planners in New York are always looking for revolutionary event designs and emerging production trends to help elevate their clients’ company engagements. And while you might be primed for a monumental year in the corporate event planning business, there are always nuances to consider adding to your process. Today, we’re highlighting some of […]
Stop Making These 5 Mistakes with Your Event Planning Business
You might be an event planning master, but there are still event planning business aspects that could use improvement. Growing your business means tightening up operations, streamlining task management, and setting realistic goals. And today, we’re sharing some of the common event-planning business mistakes that professionals tend to make. So, as we head into a […]
Event Planner Collaboration: 4 Advantages of Working with Other New York Event Planners
This is New York. If you can make it here, you can make it anywhere, so the saying goes. The implication is that New York is a cutthroat, dog-eat-dog place. Make nice at your own peril. We don’t mind telling you we disagree (being opinionated is another New York thing.) New York certainly isn’t easy. And […]
6 Insights for Setting Company Goals for Your Event Planning Business Next Year
It’s that time of year again. The tourists are coming to NYC for New Year’s Eve. Everyone starts preparing for the emergence of that famed polygonal sphere and its glittering luminescence that will summon the camera-wielding, map-reading, I-heart-NY-wearing sightseers. It’s the welcoming of a new year and with it comes promises of resolutions, commitment to […]
What Today’s NYC Event Planners Struggle with Most in Marketing (And How to Fix It)
Event planners wear ALL the hats brilliantly. You’re a party planner, a vendor wrangler, a client whisperer, and task juggler. And you pride yourself on being incredibly masterful at all of it. But how confident are you about marketing? Don’t fret. You’re not alone. Lots of New York event planners struggle with marketing – both […]
4 Reasons to Pencil in Your Attendance to Upcoming Networking Events in 2024
Networking to grow and sustain important business connections is an infinitely important part of a successful business, especially in the New York event planning world. There are always new happenings and expos around the city that serve as perfect opportunities to cast a connection net, meet new potential sponsors, and elevate your event planning business’ […]
6 Event Metrics Professionals Should Be Measuring
Some New York events you curate are easily determined as “successful” just by gauging how much fun the attendees had or positive client sentiments. But you can’t rely on opinions to define success in events. Instead, make sure you’re collecting and reviewing the following key metrics after each event. These details will immediately help you […]
How to Land More Company Office Party Event Clients in 2024
When you’re a prominent event organizer in New York, you have access to so many new client opportunities. But it’s not always easy landing those clients, especially those tough-to-land business clients with company office parties to plan. So, what can you do differently or more effectively to improve your ability to win over new office […]
Event Registration Trends: 4 Ways to Streamline the Process
For those event planners who specialize in curating corporate events, trade shows, conferences, and meetings, the event registration process is often a pivotal planning point. Getting guests signed in, either before or upon event arrival, is mission-critical to the success of the event itself. And as we head into 2024, these are some of the […]
5 Benefits of Building an Event Client Referral Network
When you’re just starting out as a New York event planner, you can sometimes overlook the business-boosting potential of one corporate event client. Don’t just land a client, produce the event, and walk away. Instead, build a stronger, ongoing relationship with that business client. Look to develop a community of past event clients from which […]