Creating Shareable Content for Events: Insights for Viral Campaigns
A packed house is the best compliment an NYC event planner can get. You’ve been busting your hump to plan the kind of stellar event
A packed house is the best compliment an NYC event planner can get. You’ve been busting your hump to plan the kind of stellar event
Your event has many KPIs to measure its success. Event surveys, net promoter scores, and gross revenue all come to mind. But perhaps, by far,
FOMO is real. And you have a collection of photos on your phone to prove that FOMO leads to great things. Let FOMO do more
Are you still wondering which basket to put your marketing eggs into this year? Consider that the latest influencer marketing trends below represent a massive
Roosevelt Field Mall has Black Friday. Chelsea Market has Small Business Saturday. Even the largest online marketplace, Amazon, has two yearly Prime Day sales events
In a perfect world, a prospect would excitedly hire you to produce their next big event. But oftentimes, they need more convincing. We know your
Broadway isn’t the only reason New York City is the City of Dreams, and the nightlife isn’t the only reason it’s the City That Never
Social media is an indispensable ingredient in an event planner’s marketing strategy. And using Reels and Stories, available on both Instagram and Facebook, is an
Local SEO is more important than ever. With the advent of AI Overview, NYC event businesses have to work harder than ever to land on
Event website, check. Email marketing blitz, check. Social media updates, check. If your event promotion checklist feels more like a yawn-fest, then it’s time to
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