Some New York events you curate are easily determined as “successful” just by gauging how much fun the attendees had or positive client sentiments. But you can’t rely on...
As a New York event planner, you’re probably using this year-end time to review some analytics and reflect on your business in 2023. Finding areas of improvement throughout your...
Maintaining a competitive edge in the continually evolving event planning arena necessitates a profound grasp of recent trends and innovations. As we look towards 2024, 15 event...
Team building events and activities are great opportunities for employees to work together in a collaborative way to reach a common goal while developing strengths and fostering...
Marketing and advertising strategies can lose effectiveness over time. And as an event planner, you’re going to need to keep up with your marketing results to spot when changes...
As an event planner in New York, one of your ideal clients is the business owner or corporate executive looking to plan a corporate event. These target decision makers are unique...
For New York event planners, marketing strategies include a host of channels, and when planning an event, social media marketing is at the top of the list. Since its start in...
There’s a palpable energy that courses through the veins of a well-executed event — the kind that draws industry mavens and mavens-in-the-making alike. It’s this...
Event marketing may be one of the most important aspects of your job as an event planner. Building excitement about your event, selling tickets, and boosting attendance are all...
Events are not just about delivering information or entertainment. Instead, they're about creating meaningful and memorable experiences for the attendees. Attention spans are...